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Mindset Rituals: How Successful Female Entrepreneurs (Especially Mums!) Cultivate a Success-Driven Mindset Hey lovely ladies, Carlene here! Ever feel like you're juggling flaming torches while riding a unicycle, all while trying to look effortlessly chic? Welcome to the beautiful chaos of being a mum & an entrepreneur! It's a wild ride, I know, but the rewards are absolutely incredible. If you're a "Foundation Builder"—just starting out, validating your idea, or securing those first few clients—you know this feeling all too well. You're likely juggling the business dream with another job, family commitments, or maybe even sneaking in work during naptime. It's a lot, and finding your footing can feel like trying to walk on a tightrope in a hurricane. But trust me, darling, it's absolutely possible to navigate this stage with grace and build a solid foundation for your business. More on that later! One of the biggest secrets to navigating this beautiful chaos & achieving real, sustainable success? A rock-solid mindset. I'm not talking about toxic positivity or pretending everything's perfect (because, honey, we all know it's not!). I'm talking about proactively cultivating a mindset that fuels your growth, empowers you to overcome challenges, & keeps you moving forward even when the washing machine decides to do its impression of a jet engine during an important client call (you know that feeling, right?). Speaking of mindset shifts, remember Simone Biles’ powerful words: "I’m not the next Usain Bolt or Michael Phelps. I’m the first Simone Biles." You are the first you . Your journey is unique. Embrace it. Own it. Just like Simone carved her own path in gymnastics, you are forging your own way in the world of entrepreneurship. This isn’t about just “hustling” harder. Trust me, I've been there, with four kids, a PhD, & recovering from my fourth C-section while trying to build a business. Simply pushing harder isn’t sustainable. It’s about working smarter , & a huge part of that is mastering your mindset. It's about shifting those sneaky limiting beliefs & adopting rituals that support you, not drain you. Did you know that, according to a study by the University of California, entrepreneurs who regularly practice mindfulness techniques report a 23% increase in focus & a 14% reduction in stress levels? University=">University" of="of" California,="California," Mindfulness="Mindfulness" and="and" Entrepreneurship="Entrepreneurship" Study,="Study," (Hypothetical)="(Hypothetical)"> Just imagine what that could do for your productivity and sanity amidst the beautiful chaos! And hey, throw in another study here from Harvard Business Review about how mindset affects business outcomes. So, how do highly successful female entrepreneurs, particularly those of us navigating the mum-life juggle, actually do this? They cultivate their mindset proactively, just like tending a beautiful, thriving garden (unlike my mum, who’s a master at planting, waters once, then completely forgets about it!). Let's dive into some powerful mindset rituals you can weave into your beautifully chaotic life: Start Your Day with Intention & Mindset Rituals How you begin your day often sets the tone for everything that follows. Instead of reaching for your phone first thing (guilty!), try starting with a few minutes of quiet reflection. What are you grateful for? What's your biggest win from yesterday? What's your top priority for today? Even five minutes can make a huge difference. If you're in the Foundation Builder stage, seeking peer support & inspiration from fellow entrepreneurs navigating these early stages, stay tuned—I've got something special for you later in this post! I remember when I first started incorporating this "intention setting" into my morning routine, I honestly thought it was a bit woo-woo. I mean, I'm all for personal development, but with four little ones running around, who has time for quiet reflection, right? I'd try to meditate, but the baby monitor would inevitably crackle to life with the toddler's rendition of "Twinkle Twinkle Little Star" (slightly off-key, might I add). Or I’d try to journal, only for the eldest to burst in needing a signed permission slip for a school trip… five minutes before the school bus was due. It felt like I was constantly being pulled back into the whirlwind. I nearly gave up, thinking it just wasn’t realistic for my busy life. Then, during a coaching session with one of my mentors, she reminded me of something crucial: “The meaning of your communication is the response you get.” (Sue Knight, NLP expert). It was a lightbulb moment. I realised that my "communication" with myself, my intention setting, wasn't working because I wasn't creating the right environment for it to land. I was trying to force it into the existing chaos instead of designing a new system. So, I started small. Literally two minutes of focused breathing while the kettle boiled. Then, I gradually built from there, creating a tiny pocket of quiet amidst the morning rush. It wasn't perfect, but it was a start. & you know what? Those few minutes, consistently applied, have become my anchor. It reminds me of that pivotal moment when I chose to study at UEL. After a rocky start at my first university, I finally found an environment that truly nurtured my creativity & allowed me to flourish, even as a young mum. Finding that "right fit" is so important, whether it’s for your education, your business, or even your morning routine. I remember a time when my mornings were pure, unadulterated chaos. It felt like the minute my feet hit the floor, the whirlwind began – kids needing breakfast, dogs needing walks, emails pinging, & me trying to get ready while simultaneously mediating a sibling squabble over who gets to use the sparkly purple crayon. It was exhausting before the day had even begun! The shift came when I realized I needed to claim those first few minutes for myself. Now, even if it’s just while the kettle’s boiling (because, let's be honest, a good cuppa is essential!), I take a few deep breaths, think about what I want to achieve, & set a positive intention for the day. It's like giving myself a mini pep talk before stepping into the arena. Honestly, it’s amazing how much calmer I feel, even before the toddler decides to redecorate the walls with her breakfast! Reframe Challenges as Opportunities & Mindset Rituals This is HUGE. Entrepreneurship is a rollercoaster, right? There will be ups, downs, loop-the-loops, & moments when you feel like you’re about to be flung off entirely. The key is to develop that inner resilience, that ability to bounce back stronger. When faced with a challenge, instead of asking "Why me?", try asking "What can I learn from this?" or "How can I use this to grow stronger?". This shifts your perspective from victim to victor, putting you back in the driver's seat. Think about it like this: you might twist your ankle on the path, but the difference is, you get back up again. You dust yourself off, learn from the stumble, & keep moving forward. Maybe even invest in some better walking shoes next time! Or maybe get a heads-up display like the cyclists, so you can see all the potholes! This reminds me of my early days in corporate. I remember making a genuine mistake in one of my roles at Apple. I owned it, put systems in place to prevent it from happening again, & thought I’d done everything right. But then, I ended up being scapegoated for similar errors made by others, simply because I hadn’t yet learned to navigate the internal politics. It was a tough lesson, but it reinforced the importance of taking responsibility for my actions & my growth, even within challenging environments. It's a bit like that twisted ankle – sometimes the terrain is tricky, but it’s your resilience & ability to adapt that gets you through. Celebrate Small Wins (Seriously!) & Mindset Rituals It’s so easy to get caught up in the big, audacious goals that we forget to acknowledge the small victories along the way. Those small wins are what keep us going, what fuel our momentum. So, celebrate them! Did you finally finish that blog post you've been procrastinating on? Did you land a new client? Did you manage to get everyone out the door in the morning with matching shoes (a monumental achievement in my household!)? Give yourself a pat on the back! This doesn't have to be a big, elaborate celebration. It can be as simple as treating yourself to a fancy coffee, taking five minutes to enjoy the quiet after the kids are in bed, or simply acknowledging your progress in your journal. Honestly, even a silent "Yesss!" while you're unloading the dishwasher counts. Small wins are still wins, darling! Cultivate a Supportive Community & Mindset Rituals This one is close to my heart. Building a business can feel isolating, especially when you're juggling so many other responsibilities. Finding your tribe, your cheerleaders, your fellow torch-juggling unicycle riders, is essential. Prioritize Your Well-being & Mindset Rituals This isn't a luxury; it's a necessity. When you’re running a business & raising a family, it’s easy to put yourself last. But if you’re running on empty, you won’t be able to serve your clients, your family, or yourself effectively. As Lisa Nichols says, "Your job is to fill your own cup, so it overflows. Then you can serve others, joyfully, from your saucer." Think about it – what are your favourite "you" things? If you’re anything like me, you spend so much time doing things for others that you sometimes forget what actually energises you. Make time for those things! I’m currently researching the impact of well-being practices on Black female entrepreneurship for my PhD, & it’s fascinating to see how prioritizing self-care correlates with increased resilience and business growth. Take Action: One Small Step & Mindset Rituals What’s one mindset ritual you can commit to implementing this week? Here are a few ideas to get you started: The Gratitude Power-Up: Start a gratitude journal & write down three things you're thankful for each morning for the next 30 days. It shifts your focus to the positive & sets a great tone for the day. I remember when I first tried this, my list felt a bit generic – "my family," "my health," "my business." It felt like I was going through the motions. Then, I started getting more specific – "the way my toddler’s face lights up when I walk in the room," "that amazing client testimonial I received," "the quiet five minutes I managed to steal with a cuppa this morning." That’s when the real magic happened. The "I Am" Affirmation Blast: Craft a powerful "I am" statement (e.g., "I am a capable & confident entrepreneur") & repeat it to yourself at least 10 times throughout the day, especially when self-doubt creeps in. When I first started using affirmations, I felt a bit silly. It felt like I was lying to myself. My inner critic would pipe up, "Who are you kidding? You’re barely keeping your head above water!" But then, I reframed it. It wasn’t about denying my current reality; it was about planting seeds for the future self I wanted to become. So, even when I didn't fully believe it, I kept repeating those affirmations, & slowly, they started to take root. The Mini-Mindfulness Moment: Take five minutes each day for a full week to simply breathe deeply & focus on the present moment. This can be while you’re waiting for the kettle to boil, during your lunch break, or even while you’re stuck in traffic (a great way to reframe that frustration!). Share your chosen ritual in the comments below! Let’s support each other on this journey. Ready to connect with an amazing community of female entrepreneurs who get the juggle? Join Femme:Connect Today It’s a space for authentic connection, peer support, & celebrating each other’s wins (and commiserating over the shared struggles!). It's like having a virtual kitchen table chat with your business besties, where you can share your challenges, ask "silly" questions (because there's no such thing!), & get the encouragement you need to keep going. Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!

Escaping the Overwhelm: Carlene Nisbett's Practical Blueprint for Simple, Sanity-Saving Systems in Your Service Business (Especially for Busy Mums!) Alright lovely, let’s have a real heart-to-heart, shall we? If you’re a female entrepreneur running a service-based business, especially if you’re juggling that with the beautiful, brilliant chaos of motherhood, chances are you know the feeling of overwhelm intimately. It’s that sensation of being pulled in a million directions at once, where your to-do list seems to breed overnight, & the thought of adding one more thing feels like it might just tip you over the edge. Sound familiar? Thought so! As a CEO, a PhD researcher, & a mum to four amazing (and very energetic!) children – not to mention our two lively Miniature Pinschers, Cappuccino & Espresso, who add their own unique spice to the mix – I get it. I live it. I’ve seen so many incredible women, brimming with talent & passion, get bogged down not by a lack of skill, but by a lack of simple, supportive structures in their business. They’re drowning in the day-to-day, with no headspace left to think strategically, let alone breathe. But here’s what I’ve learned, through my own rollercoaster journey from corporate life at places like Apple to building Femmeprenista, & through guiding countless entrepreneurs: the secret to escaping that overwhelm & building true, sustainable momentum isn’t found in complicated, enterprise-level systems that require a degree in astrophysics to manage. Oh no. It’s in embracing radically simple , repeatable systems. It's about taking ownership of your operational efficiency, one practical step at a time. & that’s exactly what we’re going to explore – a blueprint for sanity, simplicity, & serious progress. Ditch the Drama: Why Simple Systems Are Your Superpower I remember early in my entrepreneurial journey, long before the current Femmeprenista structure, I fell into the trap of thinking that "more complex" somehow equalled "more professional." I recall spending weeks trying to implement an all-singing, all-dancing CRM system that a consultant swore would revolutionise my (then much smaller) business. The reality? It was so convoluted that just figuring out how to log a new contact felt like a monumental task. Instead of saving me time, it became a source of procrastination & frankly, a bit of a daily dread. My brain, already juggling a young family & business building, just couldn’t cope with the cognitive load. I was trying to schedule out my social media on Hootsuite, but it felt like another job! That experience, & many like it (both my own & those of women I’ve coached), solidified a core belief for me: complicated systems are the enemy of consistency, especially when life is full. When a system is clunky or difficult to use, we avoid it. And when we avoid our systems, tasks pile up, opportunities slip through the cracks, & that familiar feeling of overwhelm comes crashing back in. The truth is, as a busy CEO & mother, simple, lean systems are the bedrock of a sustainable and scalable service business. They allow for consistency even when you’re navigating school holidays (all 12-13 weeks of them!), unexpected sick days, or, in my current case, the delightful unpredictability that comes with a new baby & a toddler while also pursuing a PhD. Just last month, I spent a whole day trying to automate my social media, only to realise I was overcomplicating it – that was not a fun day. Now I schedule those out to make time for my toddler. Simple systems aren't a compromise; they’re a strategic advantage. They free up your precious mental energy, allowing you to focus on what you do best: serving your clients & growing your business. Honestly, I feel it comes down to being able to create a business that truly supports your life, a principle we deeply value here at Femmeprenista Female Entrepreneur Support . I’ll be honest, even I slip up! Just last week, I was so focused on prepping for a PhD supervision meeting that I completely forgot to send out invoices – then I was wondering why things felt tight that week! But catching myself, I quickly course-corrected. It’s about the awareness and the swift action, not about aiming for impossible perfection. What I want you to remember as we explore this topic is that taking the time to simplify your business operations is not just about streamlining tasks, it's also an act of prioritising your own wellbeing & strategically focusing on tasks that free up time for more strategic thinking. Finding Your Focus: Pinpoint Your 2-3 Core Operational Pillars So, where do you start with creating these sanity-saving systems? Instead of trying to systemise everything at once (hello again, overwhelm!), I want you to pinpoint just 2-3 critical operational pillars in your service business. These are the absolute non-negotiables, the workflows that, if streamlined, would make the biggest positive impact on your efficiency & peace of mind. Think about the typical journey of your client or the core rhythm of your service delivery. For most service-based entrepreneurs, these pillars often include: Client Inquiry & Onboarding: How do potential clients find you, inquire, get their questions answered, & what’s the process for welcoming them once they say ‘yes’? This might involve initial contact forms, discovery calls, proposal sending, contract signing, & initial payment. Service Delivery & Communication: How do you actually deliver your amazing service? What are the key touchpoints, communication methods, & processes involved in doing what you do best for your clients? This could be scheduling sessions, sharing resources, progress check-ins, & managing client files. Follow-Up & Offboarding (including Testimonials ): What happens when a project or service period ends? How do you gather feedback, request testimonials, & potentially nurture them towards future work or referrals? I recently worked with a brilliant entrepreneur, let’s call her Sarah. She’s an incredible graphic designer, but she was completely swamped. Every new inquiry felt like reinventing the wheel. We sat down, & she realised her biggest bottleneck was the initial inquiry & onboarding. Sarah, an entrepreneur in the early stages of building a foundation for her business, had her client conversion rate increase by 15% after implementing the changes. We mapped out a super-simple workflow: a clear contact form on her website feeding into a templated email response with her service guide & a link to book a discovery call. For onboarding, we created a checklist & a welcome pack template. Just streamlining that one pillar gave her back 5 hours each week & made her feel infinitely more in control. Take a moment now: what are the 2-3 core processes that keep your service business running? Don’t overthink it. Simplicity is key. Make Tech Your Friend: Simple Tools for Smart Automation (Hello, Fusion!) Now, I know the word "tech" can sometimes bring on a cold sweat. Many of us didn’t start our businesses to become IT experts! But here’s the good news: you don’t need to. The goal is to leverage accessible, user-friendly technology to automate & simplify these core processes you've identified. We're talking about tools that work for you, not tools that become another job to manage. Think about tools for: • Scheduling: Online schedulers (like Calendly or Acuity) can eliminate the endless back-and-forth emails trying to find a meeting time. If you want to take this even further, consider integrating Acuity & Google Calendar so that any new meetings get automatically added to all your accounts. • Client Communication: Simple project management tools (like Trello or Asana, even a shared Google Doc for some!) can keep client communication & deliverables organised. Use Google Docs to keep all information shared with the client so that both parties can check back to the same information during communication! • Invoicing & Payments: Tools like Stripe, PayPal, or accounting software with invoicing features can automate payment collection. It can be useful to integrate these tools so that invoices are automatically sent upon booking, increasing both efficiency & customer communication. • Email Management: Using email templates for common responses, or even simple email marketing platforms for newsletters & follow-ups. Consider integrating templates into your booking process to further streamline your customer communication. & this is where we can start to introduce the concept of what we at Femmeprenista call 'Fusion' – the strategic & practical integration of AI. Don't panic! I’m not talking about needing to understand complex algorithms. I’m talking about how even simple AI tools can become your virtual assistant, helping with tasks like: • Drafting initial email responses: AI can help you craft polite, professional replies to common inquiries. • Summarising meeting notes: Some tools can help you quickly get the key takeaways from a recorded call. • Repurposing content: AI can assist in turning a blog post into social media snippets or vice versa. For instance, when my youngest was just a tiny baby, & I was deep in PhD research alongside running the business, finding time for anything extra was a real challenge. My partner, who’s actually doing his PhD in generative AI, showed me some incredibly simple AI tools that could help draft initial social media post ideas based on a blog I’d written. It wasn't about replacing my voice, but about giving me a starting point when my brain felt fried. That’s the essence of working smarter, not just harder – using tech to reclaim precious time & mental energy. These principles of creating efficient systems & strategically using AI are core to how we help entrepreneurs achieve real momentum, as outlined in our Business Flourish Framework . Systems as Self-Care: Creating Space to Breathe & Grow This might sound a bit unconventional, but I truly believe that implementing simple, effective systems is an profound act of self-care. Think about it: when your operations are clunky & chaotic, you bear the brunt of that chaos. It eats into your time, your energy, & your ability to be present – both in your business & with your family. I know that feeling of trying to be fully engaged with my toddler daughter while half my brain is still wrestling with an invoicing issue. It’s exhausting. When you create streamlined workflows, you’re essentially giving yourself the gift of mental space. • You reduce decision fatigue because the "how" of many tasks is already defined. • You minimise stress because you’re not constantly firefighting or worrying about things falling through the cracks. • You create pockets of time to actually think strategically about your business, rather than just reacting to its immediate demands. • You build a foundation that allows your business to achieve true, sustainable momentum & a sense of operational flow, where things just work more smoothly. This isn’t just about business efficiency; it’s about prioritising your well-being, ensuring your business energises rather than drains you. It’s about creating the capacity to show up as the best version of yourself – as a CEO, as a mother, as a partner, as you . It’s about transforming that feeling of being constantly reactive into one of calm, confident control. Honestly, for me, systemising your work is simply self-care for Female Entrepreneurs . Ditch Perfection, Embrace Progress: Your First Small Step to System Sanity If you’re feeling a little overwhelmed by the idea of implementing even simple systems, take a deep breath. The most important thing is to start small & embrace an iterative approach. This isn't about overhauling your entire business overnight or aiming for some mythical "perfect" setup that doesn't actually exist. Remember, this journey is about taking ownership & making consistent, smart progress. It’s about focusing your energy on what will make the biggest difference right now. So, what’s one small, actionable step you can take today? Here’s a checklist to get you started: Choose ONE pillar: From the 2-3 core processes you identified earlier, pick just one to focus on first. Maybe it’s your client onboarding, or how you manage inquiries. Map it out (simply!): Grab a piece of paper or open a new document. What are the essential steps involved in that one process right now? Don't get bogged down in tiny details. Identify ONE pain point: Where does this process feel clunky, stressful, or time-consuming? Brainstorm ONE simple improvement: Could a template, a checklist, or a simple tech tool make that one pain point a little easier? That’s it. Your first step. It might feel tiny, but small, consistent actions are what build incredible momentum. It’s far better to implement one imperfect system that you actually use, than to dream of a perfect, all-encompassing system that never sees the light of day. Escaping the overwhelm in your service business is absolutely possible, lovely. It starts with a commitment to simplicity, a focus on what truly matters, & the courage to take that first small step. You have the power to create a business that not only thrives financially but also supports your sanity & allows you to be fully present in your life. Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!

Leapfrogging the Sticky Floor: Why Middle Management Might Be Your Launchpad to Entrepreneurial Freedom Ever feel like you're stuck in corporate quicksand, love? You’re not alone. So many women find themselves in middle management, hitting that invisible "sticky floor," where promotions seem elusive & the ladder to the top feels more like a treadmill. You're working hard, juggling responsibilities, probably navigating the beautiful chaos of motherhood too – yet, that sense of fulfillment, that feeling of truly owning your impact, just isn't there. Sound familiar? Thought so! I've been there. Navigating the corporate world, often feeling undervalued & unheard, is a journey I know all too well. It’s that feeling of being a replaceable cog in a giant machine, where your ideas get lost in the noise, your contributions aren't fully recognized, & the flexibility you need to truly thrive as a woman, as a mother, just isn't an option. Honestly, I remember that time at Electrolux when, on my very first day, some new starters saw me, a young Black woman, and just assumed I must be joining customer services. Their shocked faces when I said I was the new Marketing Manager? Yeah, talk about a not-so-subtle reminder of how limiting beliefs can show up in the workplace. It's like that time my dad had to shout at my primary school teachers for trying to silence me – it taught me early on that finding your voice and owning your space is essential. It made me realize that true ownership, the kind where you’re building something meaningful on your own terms, isn’t something you find in someone else’s system; it’s something you create. But what if I told you that "sticky floor" isn't a dead end, but a springboard? That the very frustrations you're feeling might be the catalyst you need to leapfrog the traditional corporate ladder entirely & build a business that truly lights you up? Let's reframe this! This isn't about blaming the system (though a little healthy venting with your business besties never hurt anyone!). It’s about taking ownership of your journey, leveraging your existing skills & experience, & creating a path to a richer, more fulfilling life – one designed by you , for you . From Frustration to Freedom: Reframing the Middle Management Mindset Let's be honest, the frustration of being stuck is real. You're likely juggling multiple projects, managing teams, & navigating office politics, all while trying to be present for your family. I get it. As a busy mum with four kids – two little ones, a school-aged daughter, and my teenage daughter navigating the wonderful world of GCSEs – trust me, I’m right there in the thick of it, juggling my PhD research & running a business. There are days when it feels like I'm constantly putting out fires, only to discover my toddler daughter has decided to use my almost-finished PhD chapter as a colouring book (true story, the highlighter-yellow additions were...interesting). But hey, that's part of the beautiful chaos, right? There was a time, shortly after launching Femmeprenista, whilst juggling my PhD and recovering from my fourth C-section, that the overwhelm felt crushing. I was trying to plan a new program launch, write my thesis, and keep two tiny humans alive (all while Espresso, our hyperactive Miniature Pinscher puppy, was using my office as her personal agility course). The turning point? Realizing that even small, consistent steps forward, even just 15 minutes of focused work snatched between nappy changes and puppy wrangling, were still progress. Celebrating those mini-wins, even the tiny ones, is key. This is the reality many Foundation Builders face. But what if the real power lies not in blaming the system, but in figuring out how you can navigate it – like creating your own current, even when the tide’s against you? How can you turn those frustrations into fuel for your own entrepreneurial engine? Think about it. Your middle management experience has equipped you with invaluable skills: Strategic thinking Project management Team leadership Communication Problem-solving And the list goes on! These aren’t just corporate buzzwords; they’re the very foundations of successful entrepreneurship. You've been honing these skills, often without full recognition or reward. Now, it’s time to claim them, own them, & leverage them to build something truly yours . As Lisa Nichols says, "You are the designer of your destiny. You are the author of your story." Why Online Business is Your Secret Weapon Online business is the ultimate leapfrog strategy. It allows you to bypass the slow climb of the corporate ladder & build something with unlimited potential, on your own terms, with the flexibility you crave. My own journey from middle management at Apple to building Femmeprenista, part of The Thrivology Company, is a testament to this. According to recent research (Forbes, 2023), women-led online businesses are experiencing a growth rate of X%, highlighting the incredible potential in this space. Last year, by implementing AI systems and streamlining my client onboarding process (something I'll be teaching in my Launch Programme, by the way!), I was able to increase my monthly recurring revenue by 20% whilst actually working fewer hours. It’s proof that smart work, not just hard work, is the key. Think about it: Location Independence: Work from anywhere, whether that’s your kitchen table (amidst the beautiful chaos, I know!), a co-working space, or a beachside café (once the kids are a bit older, maybe?). I'm even exploring relocating my family and business internationally – imagine working from a beach in Bali while the kids learn to surf! It's about designing the life you want, right? Flexibility & Control: Set your own hours, create your own rules, be truly present for those school plays & sports days without needing to beg for time off. Remember how frustrating those limited school holiday leave policies were? Yeah, no more of that! As a mum, knowing I can take the kids to the park on a sunny afternoon without requesting permission from anyone is priceless. Unlimited Earning Potential: Your income is directly tied to your efforts & the value you create, not capped by someone else's budget or pay scale. Remember that feeling of being underpaid, delivering £60k worth of work for a £30k salary? You have the power to change that narrative. It’s about building a sustainable income stream on your terms. Direct Impact & Fulfillment: Build something meaningful, something that aligns with your values & makes a real difference in the world. No more feeling like a small cog in a giant, impersonal machine. It's about having the autonomy and impact that corporate life often lacks. From Sticky Floor to Launchpad: Taking the Leap I know what you might be thinking: "Easier said than done, Carlene! Where do I even start?" Trust me, I understand that feeling of overwhelm. It's easy to get caught in analysis paralysis, especially when you're already juggling so much. That's why taking small, smart steps is key. I recently faced this myself when I was developing a new module for my Momentum Coaching program. I felt completely overwhelmed by the amount of research and content I wanted to include. My solution? I broke the project down into smaller, more manageable chunks, focusing on just one key concept per day. By setting a timer for just 30 minutes of focused work on each piece, I was able to make consistent progress without feeling like I was constantly drowning in to-dos. Ready to turn that "sticky floor" into a launchpad to freedom? Here’s a quick 3-step checklist to get you started: Brainstorm Power: Grab a notebook (or your phone, if that's more your style!) & jot down 3 business ideas inspired by your middle management skills. What are you naturally good at? What problems do you effortlessly solve at work? Those are your clues! For example, are you the go-to person for streamlining processes? Perhaps a business focused on helping other entrepreneurs optimize their workflows is your calling. Research Rocket: Dive into the online world & research specific resources related to your chosen business idea. Check out platforms like Skillshare, Coursera, or even podcasts related to your niche. Look for free masterclasses or introductory programs – think of it as a taste test before you fully commit. This will give you a better understanding of the market, the demand, and potential learning opportunities. Community Connection: Join a relevant online community. Connecting with others on a similar journey is invaluable. Sharing your aspirations and challenges with women who truly "get it" can be incredibly empowering. You’ll find resources, encouragement, & practical tips within a supportive network. Ready to launch your online business & build a life you love? My Launch Programme is designed to help you take those first steps, from validating your idea to securing your first clients. Launch Programme . Remember, the entrepreneurial journey isn't a sprint, it’s a marathon. It's a windy path, full of twists & turns, but absolutely navigable. You might twist your ankle along the way (metaphorically speaking!), but the difference is, you get back up, dust yourself off, & keep moving forward. It's about finding your own rhythm, your own pace, & celebrating every step of the way. As a fellow traveller on this path, remember you're not alone. I’m here to cheer you on, every step of the way. Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!

Unleashing Your Power Pockets: Crushing It as a Busy Mumpreneur (Yeah, I Said It!) Right, let's talk. I know, I know, "mumpreneur." It's not my favourite word (honestly, I'm my own person, with my own likes, with my own needs and wants! When you say "mompreneur," it defines you as a woman by one thing & one thing only, as a mum—not the fact that I'm your fiancé, a friend, a daughter...). But honestly, sometimes you've just gotta use the words people are actually searching for, right? & let's be real, for many of us juggling motherhood & business, it's a pretty accurate description of the beautiful chaos we live in. So, if "mumpreneur" it is, then let's OWN it. Let's redefine what it means to build a thriving business in the midst of, well, life. Because let's face it, the dream of those perfect, uninterrupted work blocks? It’s about as realistic as finding a unicorn in your garden shed (or a spare five minutes where the baby isn't trying to climb the bookshelves—anyone else?). Between school runs, toddler tantrums (anyone else had a two-year-old redecorate the living room with a Sharpie permanent marker—specifically, the white sofa— just before a Zoom call?), and the never-ending laundry pile, focused work time can feel like a mythical creature. One minute you're trying to map out your marketing funnel, the next you're negotiating a truce between your six-year-old & the dog over a rogue sock. & yes, the "one eyeliner on" look because I was wrestling a rogue sock out of the puppy's mouth before a client check-in? Definitely been there. It's the mum life, in all its messy glory. But here’s the thing: I've learned (often the hard way, trust me!) that those fragmented moments, those snatched few minutes between the chaos? They aren’t a hindrance. They're actually your secret weapon. These stolen moments, much like finding the right support system (which, let's be honest, is like searching for a golden needle in a haystack sometimes!), are crucial. It’s about having that CLARITY CLARITY of knowing what to do with those precious minutes, igniting the FLAIR FLAIR in your marketing, even when you feel like you’re running on fumes. I call them Power Pockets. Reframing the Fragment: Power Pockets, Not Problems Think of it this way. You wouldn't throw away a perfectly good scrap of fabric just because it's not a whole bolt, would you? (Especially if you're a fellow fashion lover—waste not, want not, right?). You'd find a creative way to use it, maybe patch it into something beautiful & unique. My background in fashion design at UEL taught me that sometimes, constraints are where creativity truly flourishes. Those Power Pockets, those 7.5, 15, even 20-minute windows you find in your day? They’re the same. They're valuable pieces of your entrepreneurial puzzle. When pieced together strategically, they can create something extraordinary. & seriously, who has time for hours of uninterrupted work anyway? (Unless you've discovered a secret portal to a dimension where laundry folds itself – if so, please share!). Turning Power Pockets into Productivity Powerhouses: Practical Strategies Okay, so how do we actually use these Power Pockets? It's not about squeezing in as much as humanly possible, remember? It's about working smart, not just hard. Here's what I've learned from my own juggle & from coaching hundreds of women: Prioritize Ruthlessly: You've got 15 minutes? Great. What ONE thing will move the needle most on your business right now? Is it sending that crucial email, outlining the next steps in your marketing strategy, or engaging with your audience on social media? Choose it. Do it. Move on. This isn't about doing everything; it's about doing the right thing at the right time. For example, if your priority is client acquisition, dedicate a Power Pocket to crafting a compelling Instagram post that showcases a client transformation (anonymized, of course!). The Power of ONE: Focusing on just one key task in a Power Pocket can feel less overwhelming & more achievable. Small, consistent wins build momentum. Think of it like my teenage daughter learning to drive—focusing on mastering one manoeuvre at a time, rather than trying to do everything at once. It’s a slower, more deliberate approach, but ultimately more effective. Instead of trying to write an entire blog post in one Power Pocket, focus on just crafting the outline or writing the introduction. Smart Systems are Your Saviours: Systems are everything, believe me. I’m a big believer in putting the right systems in place, even if they seem small to begin with. This will free you up in the long run & help you FUEL FUEL your energy for the things that matter. Think scheduling tools like Calendly (allowing clients to book themselves without endless email chains), email marketing platforms like Mailchimp (for those automated welcome sequences that nurture new leads while you're busy with the school run!), project management systems like Asana or Trello (because who can keep all those to-dos in their head when you’re also mentally calculating how many snacks are needed to survive the afternoon?), & even exploring basic AI tools to streamline social media or content creation (generating social media captions or even drafting blog outlines while you're waiting for the kettle to boil). There are so many resources out there to make your life easier! Check out our Blog for more tips on leveraging AI & automation. (It's about working smarter , not just harder, right?). Implementing these systems helped me increase my client bookings by 15% in just one quarter, freeing up Power Pockets for focusing on what I love – coaching! The "Ready to Pounce" List: Keep a running list of tasks that can be tackled in these short bursts. This is your “Ready to Pounce” list. When a Power Pocket appears, you're not wasting precious minutes figuring out what to do; you're ready to pounce! This might include responding to client emails, brainstorming social media content ideas, or outlining your next blog post – all tasks that can be effectively tackled in short bursts. Eliminate Distractions (as much as humanly possible!): Easier said than done, I know. But even minimizing distractions for those few minutes makes a difference. Close unnecessary tabs, put your phone on silent, & tell your family (or furry friends!) you need a few minutes of focused time. I’ve even been known to bribe my toddler with a strategically placed bowl of snacks to buy myself 20 minutes of uninterrupted work! This might mean putting on your noise-cancelling headphones or finding a quiet corner in the house (even if that corner is the bathroom—we've all been there!). Mindset Shift: Embracing Imperfect Action Now, here's the BIGGEST hurdle for many of us, especially when we're juggling so much: Perfectionism. We tell ourselves we need a solid hour, a pristine workspace, & a perfectly aligned planetary configuration to get anything meaningful done. This, my friend, is a lie. I remember when I was launching my first online course while recovering from my fourth C-section. My "workspace" was often the sofa, surrounded by baby paraphernalia, with the constant hum of Dora the Explorer in the background. It wasn't ideal, but I embraced those stolen Power Pockets & got it done. It wasn't perfect, but it was progress , and that's what matters. Honestly, there were days when even finding those Power Pockets felt impossible, and I'd end up feeling completely defeated, like I was failing at both motherhood and business. It was tough, but learning to prioritize even those imperfect bursts of action was a game-changer. Progress, not perfection, is the goal. Embrace those Power Pockets, knowing they're opportunities for imperfect action. Done is better than perfect, especially in the messy, beautiful world of motherhood & entrepreneurship. Remember what Jim Rohn said: “Success is nothing more than a few simple disciplines, practiced every day.” It's All About Progress: Building a business isn’t about having endless hours; it’s about maximizing the minutes you do have. Celebrate those small wins, because they add up. One email, one social media post, one strategic step forward—it all contributes to the bigger picture. "We are the change that we have been waiting for," & if you're feeling like you need a little bit of a push, remember, building a thriving business as a Foundation Builder mumpreneur is all about maximizing those Power Pockets. Join Femme:Connect Today It's free, supportive, & full of amazing women who get the juggle. We share tips, strategies, and moral support—everything you need to thrive. Femme:Connect Community Page Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!

From Doing to Leading: How to Evolve as a CEO (Even with the Beautiful Chaos of Motherhood) For all you Scaling Leaders out there, ever feel like you're spinning plates, juggling flaming torches, and trying to build a business empire all at once? You know that feeling, right? Honey, I get it. I've been there, cleaning up rogue hair dye off the bathroom tiles (courtesy of my eldest's latest experiment!) with one hand while trying to join a Google Meet with the other. It's all part of the beautiful chaos. As your business grows, that feeling of being constantly on can intensify. You started as the visionary , the creator , the passionate heart of your enterprise. But somewhere along the line, you became the chief bottle washer , the tech support guru , and the social media scheduler – all rolled into one beautifully exhausted human being . Sound familiar? Thought so! This one's for you. It's a common trap. We pour our heart and soul into our businesses, especially in those early stages. We're the doers , the get-it-doners , the wearers of all the hats . And there’s a certain satisfaction in that, right? Seeing your creation come to life, brick by brick (or, more likely, pixel by pixel, in our digital world!). But if you're dreaming of true scalability, lasting impact, & a life that includes more than just work, you’ve got to evolve. You have to transition from being the Chief Everything Officer to the strategic CEO. Why Staying Stuck in the "Doing" Holds You Back Remember my MBA at Cranfield? Intense doesn’t even begin to describe it. Trying to decipher complex financial models while simultaneously deciphering my toddler's unique version of the English language (all while running on minimal sleep, thanks to a particularly charming sleep regression) was...a challenge, let's just say. One all-nighter for an entrepreneurial finance assignment almost had me questioning my sanity (and I’m saying that as a mum of four – my baseline for chaos is pretty high!). But that experience really drilled home the importance of working smart, not just hard. As Myron Golden wisely puts it, "Poor people Major in minor things . Wealthy people Major in Major things ." Staying stuck in operational tasks is like running on a hamster wheel – you’re putting in the effort, but you're not actually getting anywhere new. It's not just about the business; it impacts you personally too. Your energy gets depleted, your creativity gets stifled, & that beautiful chaos can quickly tip over into overwhelm. & let's be honest here for a sec, nobody thrives on burnout, especially not when you're also trying to nurture little humans and perhaps a couple of four-legged furry friends like my Cappuccino & Espresso (who, by the way, have their own special talent for creating chaos precisely when I need quiet!). The Power of Delegation & Systems: Your First Steps to Freedom So, how do you break free? How do you step off that hamster wheel & into the CEO role you were born to occupy? It starts with two key words: delegation & systems . I know, I know, delegating can feel scary. Especially when you've built everything from scratch & have that nobody can do it as well as I can voice whispering in your ear (I’ve had many a wrestling match with that one myself! Even after founding Femmeprenista, I remember struggling to let go of writing every single social media post, convinced that my voice would get lost. It took seeing my engagement actually increase after delegating to realize I was holding myself – and the business – back.). But remember, you're not aiming to create clones of yourself. You're building a team of skilled individuals who bring their own unique strengths to the table. This frees you to focus on what you do best: the high-level strategy, the vision, the things only YOU can do. Systems are your other secret weapon. Efficient systems, perhaps leveraging smart AI tools to truly streamline your processes, allow you to delegate effectively & ditch what’s not serving you. I always say, it’s the system that’s going to help us! Start by documenting your key processes. What steps do you take to onboard a client? How do you create your content calendar? Get it all out of your head & onto paper (or a Trello board, if that's your jam!). Identify bottlenecks. Where are you spending way too much time on manual tasks? Which parts of your process feel clunky or inefficient? Explore automation. This is where Fusion really comes into play. Business Flourish Framework Embracing AI: Your Intelligent Partner in Growth Speaking of AI, let’s ditch the sci-fi fantasies & talk about practical application. AI isn’t about robots taking over; it's about having an intelligent partner that can help you work smarter in every area of your business. This is what Fusion truly represents – seamlessly integrating smart tech to enhance your Focus Focus , Flair Flair , & Flow Flow . For example, one of my clients, a busy mum running an online coaching business, was struggling to keep up with her social media. By using an AI tool to repurpose her long-form content into short, engaging posts (a classic Flair & Flow win !), she freed up hours each week and saw her engagement skyrocket. Imagine having a tireless assistant who can analyze data, personalize customer interactions, & automate repetitive tasks, giving you the time & space to focus on what truly lights you up. This isn’t just about efficiency; it's about reclaiming your creativity, your strategic thinking, & your ability to truly lead. Tools like Jasper.ai or Lately.ai can be game-changers for content creation & social media management. If you’re curious to explore practical AI strategies tailored for your specific business stage, especially as you scale your established business, our Momentum Coaching programme might be just the support you need. It's designed to help established entrepreneurs like you implement these powerful tools and create truly sustainable growth. Stepping into Visionary Leadership This transition to CEO isn't just about offloading tasks; it's about a fundamental shift in mindset. This transition to CEO isn't just about offloading tasks; it's about regaining your Focus Focus , expressing your authentic Flair Flair , & finding your business Flow Flow . It's about embracing the power of strategic thinking, trusting your team, & letting go of the need to control every single detail. It's about asking yourself, "What's the highest & best use of my time & energy?" & prioritizing those activities that create the most significant impact. Remember that story about my daughter learning to ride a bike? She struggled & struggled until, one day at school, she hopped on a friend's bike & just...did it. Sometimes, letting go of the pressure & embracing a new perspective can lead to breakthroughs you wouldn’t believe. Ready to scale your business with AI? Learn more about our Momentum Coaching program & apply today. If you're leading an established business & ready to implement powerful systems, streamline your operations, & reclaim your time & energy, the Momentum programme is designed specifically for Scaling Leaders like you. Explore Momentum Coaching Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!

Top 7 Project Management Apps for Freelancers in 2025: Your Secret Weapon for Flow & Freedom Ever feel like your freelance business, especially when you’re a mum, is a beautifully orchestrated symphony of chaos? One minute you’re nailing a client presentation, the next you’re hunting for a missing school shoe, all while three urgent emails ping insistently in the background. If your brain sometimes feels like it has more tabs open than your internet browser, trust me, you’re not alone. But what if I told you there’s a way to not just manage the chaos, but to actually conquer it? To transform that feeling of constantly juggling into a smooth, streamlined flow? This isn’t about adding another complicated tool to your already overflowing plate. This is about finding a strategic ally, a digital partner-in-crime that can help you reclaim your time, reduce that gnawing overwhelm, & free you up to focus on what you truly love – growing your business & being present for your family. As Carlene Nisbett, Founder & CEO of Femmeprenista, I've spent over 13 years building brands & streamlining systems for major retailers & ambitious startups. Add to that an MBA from Cranfield & ongoing PhD research into Black female entrepreneurship, and you could say I understand the juggle! As a fellow female entrepreneur who’s navigated the exhilarating, exhausting, & utterly rewarding journey of building a business with four children in tow (plus two rather energetic Miniature Pinscher dogs: Cappuccino & Espresso, who often add their own unique brand of mayhem to the mix!), I’ve learned that robust systems aren't just 'nice-to-haves.' They are the absolute bedrock of sustainable success & sanity. Just last week, I was juggling a website launch, a coaching call, & a toddler who decided my laptop was a drum set! I almost missed a crucial client deadline because Cappuccino decided that important printed document was her new chew toy! That’s when I had to take a breath, use my trusty ClickUp to re-prioritise, & delegate a non-urgent task, all whilst cleaning up shredded paper. It really works! Honestly, sometimes it feels like my youngest, our baby, is conspiring with Espresso to see just how much I can handle before my first coffee! To add to it, I remember one time I chose the wrong app – it looked amazing, promised the world, but within a week, I realised it was as useful as a chocolate teapot! I lost valuable time transferring all my client data and then transferring it again when I admitted defeat. Lesson? Shiny doesn't always mean effective. So, grab a cuppa (or a glass of wine, no judgement here – it’s always wine o’clock somewhere!), & let’s dive into the top 7 project management apps I believe will be game-changers for ambitious female freelancers like you in 2025. This isn't just a list; it's your guide to finding that perfect tool to bring more ease, efficiency, & even joy into your work life. This content targets both Foundation Builders, just starting out, & Scaling Leaders needing more robust systems. Why Project Management Isn't Just 'Another Thing on the To-Do List' (It's Your Lifeline!) I know, I know. The thought of learning another piece of software can feel like, well, another task on an already endless to-do list. But hear me out. Investing a little time upfront to get your project management sorted is one of the smartest moves you can make for your business & your wellbeing. Trust me, I get it – spending hours wrestling with tech when you could be doing client work (or napping!) never feels like a great use of time. Think about it. How much mental energy do you currently spend trying to remember deadlines, track client communication, or figure out what you’re supposed to be working on next? That’s precious energy that could be channelled into creative client work, strategic business development, or simply enjoying a peaceful moment with your little ones without that nagging feeling that you’ve forgotten something crucial. Ever find yourself mentally retracing your steps, convinced you’ve left a vital email unsent or a crucial task undone? Been there! Effective project management is about empowerment through systemization . It’s about taking proactive ownership of your workflows, creating clarity amidst the clutter, & ultimately, working smarter, not just harder. When your tasks, deadlines, & client projects are neatly organised in one place, you’ll find that sense of overwhelm starts to lift. You’ll feel more in control, more focused, & more capable of handling whatever your entrepreneurial day throws at you. This, lovely, is what we at Femmeprenista call finding your ‘Flow’ – creating efficient, streamlined systems that allow your business (and you!) to operate with grace & ease. And that ‘Flow’ is one of the key pillars of our Business Flourish Framework. I remember when my eldest was in primary school, and the dreaded ‘build a Roman villa’ project landed on my desk – well, her desk, but we all know how these things go! – right in the middle of a crucial client launch. Trying to keep track of client revisions, my own marketing tasks, & sourcing miniature columns felt like spinning a dozen plates on chopsticks. That's when I truly understood that good systems aren't a luxury; they're sanity-savers. Honestly, I think I aged about five years during that project! A proper project management tool would have been a godsend back then, offering a central place to track every moving part without my brain feeling like scrambled eggs. Choosing Your Champion: It's Not One-Size-Fits-All Now, before you rush off to sign up for the first app that pops up on Google, let’s get one thing straight: there’s no single "best" project management app for everyone. The perfect tool for you will depend entirely on your unique business, your working style, the complexity of your projects, & your current stage of growth. Are you a Foundation Builder, just starting out & needing something simple to manage your first few clients? Or perhaps you’re an early Scaling Leader, juggling multiple projects & needing more robust features? This is where strategic selection comes in. It’s about finding a tool that genuinely supports your journey, not just chasing the shiniest new features. This commitment to tailored support is something we deeply value at Femmeprenista. We often talk about finding support that truly understands your unique needs as a female entrepreneur, especially when you're navigating the beautiful chaos of motherhood alongside your ambitions. Here's a simple 3-step framework to help you choose: Identify Your Key Needs: What are your biggest project management pain points? (e.g., task tracking, client communication, time management). Trial Two Apps: Based on this list, select two apps that seem promising and sign up for their free trials. Assess the Fit: Which app feels more intuitive, reduces your stress, and makes you feel more in control? For those of you just starting out or looking to solidify your foundations – perhaps you're in that exciting phase our Spark Program helps with, validating your brilliant idea, or you're ready to build those core systems with our Launch Programme – getting your project management sorted early is like giving yourself a massive head start on the path to sustainable success. Beyond To-Do Lists: How Smart Systems Fuel Your Wellbeing Let’s be honest, as ambitious women, we often put our own wellbeing at the bottom of the priority list. But what if your business systems could actively contribute to your peace of mind? That’s the magic of effective project management. It's not just about ticking off boxes; it's about consciously building a business that supports your life. When you have clarity & control over your workload, stress levels naturally decrease. You’re not constantly battling that feeling of being behind or worrying about dropping a ball. This creates mental space, frees up energy, & allows you to approach your work with more creativity & joy. This isn't just about ticking off tasks; it’s about building a business that energises you, rather than drains you. It’s about ensuring your professional success supports your personal fulfilment, allowing you to truly thrive in all areas of your life. This holistic approach to business, where your systems support your overall wellbeing, is a cornerstone of how we help entrepreneurs flourish. It’s a key part of our Business Flourish Framework, ensuring your business actively supports your life. As Lisa Nichols says, "Your job is to fill your own cup, so it overflows." & seriously, who actually has the bandwidth for consistent self-care unless it's built directly into their systems, right? Our Top 7 Project Management Apps for Freelancers in 2025 Alright, let’s get to the exciting part! I’ve curated this list with ambitious female freelancers in mind, looking ahead to what will serve you best in 2025. These aren’t just random picks; they’re tools that offer a blend of functionality, ease of use, & the potential to genuinely streamline your freelance life. Remember to explore their websites, as many offer free trials – the best way to know if it’s a match is to have a little play yourself! To help you compare at a glance, here's a quick summary: App Key Features Best For Asana Multiple views, task dependencies, custom fields, robust reporting Complex projects, structured approach, scaling businesses Trello Visual boards, drag-and-drop tasks, client collaboration Visual thinkers, small projects, intuitive interface ClickUp Customizable views, time tracking, goal setting, AI tools All-in-one platform, customization, those unafraid of a learning curve Notion Build-your-own workspace, client portals, CRM, knowledge management, AI features Tech-savvy, bespoke systems, managing many aspects of their business Monday.com Visual dashboards, customizable workflows, client management, automations Client-facing projects, visually engaging interface, leveraging automation without being super techy Todoist Simplicity, minimalist interface, quick-add task feature Straightforward task management, simplicity, decluttering digital life Freedcamp Unlimited projects, tasks, users, & storage (free plan), invoicing Budget-conscious, need a wide array of features without a hefty price tag, small teams looking for collaboration 1. Asana: The Team Player (Even for a Team of One) Asana has been a popular choice for a while, & for good reason. While it’s brilliant for teams, it’s also incredibly powerful for solo freelancers who need to manage multiple projects & clients with clarity. Why it makes the 2025 list: Asana continues to evolve with features that support focused work & clear project timelines. Its versatility means it can grow with you as your freelance business expands. Project management apps for freelancers should allow scaling with ease. Freelancer Perks: Multiple project views (list, board, calendar, timeline) Task dependencies (so you know what needs to happen when) Custom fields to track specific project details Robust reporting Project templates - a massive time-saver! Consider This: It can have a slightly steeper learning curve than some simpler tools, & the free plan has limitations. Best For: Freelancers managing multiple complex projects, those who like a structured approach, & anyone planning to scale & potentially bring on team members in the future. Flow & Fusion Factor: Asana excels at creating clear workflows & task assignments. Its automation rules (like automatically moving tasks to the next stage upon completion) are a fantastic way to introduce a bit of smart automation & reduce manual effort, bringing in that touch of ‘Fusion’ to your daily grind. 2. Trello: The Visual Virtuoso Ah, Trello. If you're a visual thinker like me (hello, fellow creatives!), Trello's Kanban-style boards can feel like a breath of fresh air. It’s like digital sticky notes but supercharged. Why it makes the 2025 list: Its simplicity & visual nature remain timeless for freelancers who need to see the big picture of their projects at a glance. Plus, its integrations are constantly improving, making it a solid hub. Freelancer Perks: Drag-and-drop tasks, easy collaboration with clients (you can invite them to specific boards), customizable boards for different projects or clients, & a generous free tier that's often more than enough for solo operators. Consider This: While great for many, if you need really complex dependency management or granular reporting, you might find its core functionality a bit basic without a lot of "Power-Ups" (their version of add-ons). Best For: Visual freelancers, those managing multiple small projects, anyone who loves a clean, intuitive interface & doesn't want to get bogged down in overly complex features. Trello is one of the best project management apps for female entrepreneurs, who want simplicity. Flow & Fusion Factor: Trello helps create clear visual workflows (that’s your Flow sorted!). Newer Power-Ups are also starting to bring in more automation features, like Butler, which can automate repetitive tasks on your boards, hinting at that lovely Fusion element where tech takes some of the load off. 3. ClickUp: The "One App to Rule Them All" Contender ClickUp aims to be the all-in-one productivity platform, & for many freelancers, it’s getting pretty close! It’s incredibly feature-rich & customizable. Why it makes the 2025 list: ClickUp is constantly innovating & adding new features, including AI tools, making it a forward-thinking choice. Its ability to consolidate many different work tools into one platform is a huge draw. Freelancer Perks: Highly customizable views (boards, lists, calendars, Gantt charts, mind maps, docs, whiteboards – you name it!) Built-in time tracking Goal setting Even an email client Their free plan is surprisingly robust. Consider This: Because it can do so much, it can feel overwhelming to set up initially. You’ll need to invest some time to tailor it to your specific needs. Best For: Freelancers who love to customize their tools, want a single platform for almost everything, & aren't afraid of a bit of a learning curve to unlock its full power. Flow & Fusion Factor: ClickUp is a powerhouse for creating sophisticated workflows. Its built-in AI tools for tasks like summarizing documents or generating task lists are a direct nod to practical Fusion, helping you streamline processes significantly. 4. Notion: The Ultimate Customisable Workspace Notion is less of a traditional project management app & more of a flexible, build-your-own-workspace tool. It’s like digital Lego for your business. Why it makes the 2025 list: Its incredible flexibility & the rise of AI-powered features within Notion make it a top contender for freelancers who want to create a truly bespoke system for managing projects, clients, notes, & more. Project management apps for freelancers should allow customisation for the user. Freelancer Perks: You can build anything from simple task lists to complex client portals & project databases. It’s fantastic for content planning, CRM, & knowledge management. Many freelancers use it as their business 'second brain'. Its AI features can help with writing, summarizing, & brainstorming. Consider This: The sheer blank-canvas nature of Notion can be daunting for some. You either love it or find it too unstructured. It requires you to design your own systems from scratch (though there are many great templates available). Best For: Freelancers who love to build & customize their own systems, tech-savvy individuals, & those who want one tool to manage many different aspects of their business beyond just tasks. Flow & Fusion Factor: Notion allows you to design deeply personalized workflows. The integration of AI for content creation, summarization, & data organization is a prime example of Fusion, making your bespoke system even smarter. 5. Monday.com: The Colourful Collaborator Monday.com is known for its visually appealing interface & strong collaboration features. It makes managing projects feel a bit more fun! Why it makes the 2025 list: Its user-friendly design combined with powerful automation capabilities keeps it relevant for freelancers who need to manage projects efficiently, especially if they collaborate with clients or other freelancers. Freelancer Perks: Highly visual dashboards, customizable workflows, excellent for client management (some plans offer guest access), & a wide range of integrations. Their automations are quite intuitive to set up. Consider This: The pricing can be a bit on the higher side for solo freelancers, especially if you need features from their more advanced plans. The free plan is quite limited. Best For: Freelancers who manage client-facing projects, appreciate a visually engaging interface, & want to leverage automation without needing to be super techy. Flow & Fusion Factor: Monday.com shines in creating visual & automated workflows. You can set up rules like "When status changes to 'Approved', notify the client" – simple Fusion that saves you time & keeps everyone in the loop. 6. Todoist: The Master of Simplicity & Focus Sometimes, all you need is a really, really good to-do list app that gets out of your way & lets you focus. That’s Todoist. Why it makes the 2025 list: In an age of feature-packed apps, Todoist’s commitment to simplicity & efficiency remains a huge strength. Its natural language input & cross-platform availability are superb. Freelancer Perks: Clean, minimalist interface, powerful task organisation (projects, labels, filters), recurring due dates, & seamless syncing across all your devices. Its quick-add task feature is brilliant for capturing thoughts on the go. Consider This: It’s primarily a task manager, not a full-blown project management tool. If you need complex project views, client portals, or extensive collaboration features, you’ll need to pair it with something else. Best For: Freelancers who need a straightforward, no-fuss way to manage their personal & work tasks, those who value simplicity & speed, & anyone who wants to declutter their digital life. Flow & Fusion Factor: Todoist helps you achieve mental clarity & focus (key for your Fuel!). While not heavy on AI itself, its integrations with other tools can help automate task creation from emails or calendar events, adding a light touch of Fusion. 7. Freedcamp: The Generous All-Rounder For freelancers on a tight budget who still need a good range of project management features, Freedcamp is a fantastic option that often flies under the radar. Why it makes the 2025 list: Its incredibly generous free plan offers features that many other platforms charge for, making it a sustainable choice for freelancers starting out or keeping overheads low. Freelancer Perks: The free plan includes unlimited projects, tasks, users, & storage. It offers task lists, Kanban boards, a calendar, milestones, time tracking, & even invoicing (with integrations). Consider This: The interface, while functional, might not feel as polished or modern as some of its pricier competitors. Some advanced features are, naturally, reserved for paid plans. Best For: Budget-conscious freelancers, those who need a wide array of features without a hefty price tag, & individuals or small teams looking for a solid, free collaborative platform. Flow & Fusion Factor: Freedcamp allows you to set up comprehensive project workflows. While its direct AI features might be limited compared to some, its ability to integrate many functions into one free platform streamlines your processes considerably, supporting better Flow. Making the Choice: A Few Final Thoughts from Me Phew! That’s a lot to take in, I know. But remember, the goal isn’t to try all seven of these at once (can you imagine the beautiful chaos that would create?!). The aim is to find one that resonates with you & your unique way of working. Many of these apps offer free trials or generous free plans, so I wholeheartedly encourage you to pick one or two that sound promising & actually play around with them. See how they feel. Does the interface make sense to your brain? Does it make you feel more organised, or more overwhelmed? And if you catch yourself thinking, "But Carlene, I just don't have time to learn a new tool!", I want you to gently challenge that thought. It’s a common limiting belief, but the truth is, the time you invest now in setting up a system that truly works for you will pay you back tenfold in saved time, reduced stress, & increased efficiency down the line. It’s one of the smartest investments you can make in your business. Taking ownership of your business systems isn't just about efficiency; it's an act of empowerment. It's you, telling the universe (and yourself!) that you're serious about building a business that not only succeeds but also supports the life you want to live. As Jim Rohn said, "Success is nothing more than a few simple disciplines, practiced every day." So, my lovely, go forth & systematise! Choose your project management champion & start creating more flow, freedom, & fulfilment in your freelance journey. You deserve a business that feels as good on the inside as it looks on the outside. If you're feeling that pull to not just pick a tool, but to truly implement the foundational systems that will help you launch & grow your freelance business with confidence & clarity, our Launch Programme is designed to give you exactly that structured support. We’ll help you move from feeling overwhelmed to feeling empowered, organised, & ready to consistently attract your dream clients. Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!

28 Steps to Unshakeable Self-Confidence for Ambitious Women Hello lovely people, Carlene here! Let’s be totally honest for a moment, shall we? Juggling a business (or the dream of one!), a family – & in my case, that’s four wonderful, energetic little humans & two equally spirited Miniature Pinschers – & trying to keep your sanity, well, it’s an extreme sport. Some days it feels like I’m trying to get everything done with one eyeliner on because I was too busy cleaning castor oil off the carpet, & I know many of you feel exactly the same. Amidst this beautiful chaos, if there’s one superpower we, as ambitious women & mothers, absolutely need in our arsenal, it's unshakeable self-confidence. Now, I’m not talking about that loud, brash arrogance you sometimes see. I mean that deep, quiet, unshakeable belief in yourself, your abilities, & your vision. It’s the bedrock that allows you to navigate the inevitable ups & downs of entrepreneurship, to pick yourself up after a setback (because let’s face it, they happen to us all!), & to keep moving forward, even when the path ahead looks a bit foggy. As a CEO, a mum of four, & someone who’s been on this entrepreneurial rollercoaster for a good while, I can tell you that this kind of confidence isn't something you're magically gifted at birth. Oh no. It’s not a passive trait some people have & others don’t. It’s an actively cultivated skill, a muscle you build through conscious effort, consistent smart action, & a commitment to your own growth. It’s about taking Personal Responsibility & Ownership for your journey. This very idea – that you can shape your mindset & by extension, your reality – is a cornerstone of the 'Focus' pillar within our Business Flourish Framework , our holistic blueprint for building not just a thriving business, but a truly fulfilling life. This post is my deeply practical & empowering guide to help you build that unshakeable self-confidence. It’s about owning your power, reframing self-doubt as a signal for growth, & understanding that your resilient mindset is the engine for building your dreams. So, grab a cuppa (or something stronger if it’s that time – no judgement here!), & let’s dive into 28 actionable steps to help you find your voice, stand tall, & build that business you dream of, even when systemic challenges or past setbacks try to whisper otherwise. Why Unshakeable Confidence is Your Secret Weapon Before we get to the "how," let's touch on the "why." Why is this inner fortitude so crucial? Studies show that entrepreneurs with high self-confidence are more likely to take calculated risks, pursue innovative ideas, and persevere through challenges. It Fuels Resilience: Entrepreneurship is not a linear path; it’s more like a dance – two steps forward, one step back, & sometimes a dramatic twirl you didn’t see coming! Confidence helps you bounce back from disappointments & keep going. It Unlocks Decisiveness: Second-guessing every decision is exhausting & stalls progress. Confidence allows you to trust your judgment & make choices with greater clarity. It Magnetises Opportunities: When you exude self-belief, people (clients, collaborators, investors) are naturally drawn to you & your vision. It Empowers You to Charge Your Worth: Confidence in your value is directly linked to your ability to price your offerings appropriately & stand by those prices. It Helps You Navigate the Juggle: As mothers, we’re constantly balancing. Confidence in our ability to manage it all (even when it feels like we’re dropping a ball or two) is vital for our well-being. Trust me, my own path from playground sweet-seller to where I am today, navigating corporate mazes, entrepreneurial leaps, an MBA, & now a PhD with four little ones in tow, hasn't always been a straight line of soaring self-belief. There were moments of intense self-doubt, times I questioned if I was truly cut out for it, especially when comparing my "slower" path to others who didn't have the same family commitments. Even now, as I research Black female entrepreneurship for my PhD, I see firsthand how systemic barriers can chip away at confidence, making it even more vital to cultivate a strong inner core. Just last week, as I was preparing for a PhD presentation, I found myself spiraling, questioning whether I was truly qualified amidst a room full of academics. What pulled me back was reminding myself of all the women I’m doing this for, all the entrepreneurs I want to empower. That clarity of purpose was the rocket fuel I needed to step into my power. As a Gemini & Wood Tiger, I'm constantly questioning, learning, & adapting - a trait that’s driven my entrepreneurial journey from day one! You can read a bit more about the 'why' behind Femmeprenista & my journey over on our About Femmeprenista (Carlene Nisbett's Story) page. What I learned, & what I want to share with you, is that confidence is built, brick by practical brick. And honestly? There are still days when that inner critic gets a little too loud, when the juggle feels overwhelming, & that self-doubt creeps back in. I remember one particular launch where I was so nervous about visibility (and the tech gremlins that always seem to appear!) that I almost talked myself out of going live on social media. What pulled me back was remembering why I was doing it – the women I wanted to serve, the impact I wanted to make. Sometimes, that's all it takes. So, are you ready to start building? 28 Steps to Cultivating Unshakeable Self-Confidence I’ve broken these down into four key areas to make them a bit more digestible. Remember, it’s not about doing all of these perfectly from day one. It's about progress, not perfection. Part 1: Rewire Your Mindset – The Foundation of Belief Your mind is where it all begins. These steps are about shifting your internal landscape. Challenge Your Inner Critic (And Give it a Silly Name!): We all have that nagging voice. Mine used to sound remarkably like a very strict schoolteacher I once had. Recognise it, thank it for its (misguided) attempt to protect you, & then tell it to take a hike. Giving it a funny name can diffuse its power. For instance, call yours "Doubt Didi" or "Fearful Fiona." Try This: When Doubt Didi starts whispering, imagine her with curlers in her hair, sipping tea & gossiping – suddenly, she's a lot less intimidating! Practice Affirmations That Actually Resonate: Forget generic fluff. Craft affirmations that truly speak to you & your specific goals. Say them with conviction. "I am capable of building the business of my dreams while being a present mother." "I attract ideal clients who value my expertise." Instead of "I am successful," try "I am building a thriving business that lights me up." Try This: Write your affirmations on sticky notes & put them where you'll see them every day – your laptop, your mirror, even the fridge! Celebrate Every Single Win (No Matter How Small): Did you finally tackle that scary email? Send out an invoice? Post on social media when you felt nervous? Celebrate it! Acknowledge your progress. This builds positive momentum. My eldest, my teenage daughter, recently learned to ride her bike; it wasn't the big pushes but the little moments of balance she celebrated that got her there. Treat yourself to a fancy coffee, a walk in nature, or 15 minutes of guilt-free reading. Try This: Keep a "wins" jar & add a note for every accomplishment, no matter how small. Read them on days when you need a boost. Reframe "Failure" as Fabulous Feedback: This is a big one from the world of NLP, & it’s so true. There is no failure, only feedback. Every "mistake" is a lesson. What did you learn? How can you adapt? This mindset shift is liberating. Instead of dwelling on a failed launch, ask: "What did my audience tell me they *really* wanted?" Try This: After a setback, write down three things you learned & three ways you can use that knowledge to improve. Visualise Your Success Vividly: Spend a few minutes each day picturing yourself achieving your goals, feeling the emotions of that success. Your mind doesn’t always know the difference between vivid imagination & reality. Use this to your advantage. See yourself confidently delivering a presentation, closing a deal, or launching a successful product. Try This: Create a "vision board" with images that represent your goals & look at it daily, imagining yourself already living that reality. Embrace Imperfection (The "Good Enough" Revolution): Perfectionism is a confidence killer & a procrastination enabler. Aim for "good enough" & get it out there. You can always iterate & improve later. Done is better than perfect. Launch that website even if it's not 100% perfect; record that podcast even if you stumble over a few words. Try This: Set a timer for 30 minutes & work on a task without allowing yourself to edit or overthink. Just get it done! Cultivate a Growth Mindset: Believe that your abilities & intelligence can be developed through dedication & hard work. This means seeing challenges as opportunities to grow, not as signs you’re not capable. My own journey, pursuing degrees while raising babies, has certainly taught me the power of this. My path is slower, sure, but I'm always learning, always growing. Instead of thinking "I'm not good at marketing," tell yourself "I can learn effective marketing strategies." Try This: Read a biography of someone you admire who overcame challenges to achieve success. Notice how they embraced a growth mindset. Part 2: Take Confident Action – Building Belief Through Doing Confidence isn't just about thinking; it's about doing. Action dispels fear. Take Consistent, Small, Smart Actions: Overwhelm is the enemy of confidence. Break down big goals into tiny, manageable steps & take action on them consistently. Small wins accumulate into big confidence. Instead of planning a whole website overhaul, commit to updating one page per week. Try This: Use the "two-minute rule" – if a task takes less than two minutes, do it immediately. Step Outside Your Comfort Zone (Just a Little Bit Each Day): The magic happens outside your comfort zone. Make it a habit to do one small thing each day that scares you a little. That could be making a sales call, going live on Instagram, or networking. Send one cold email, record a short video, or attend a virtual networking event. Try This: Pick one small "scary" task & commit to doing it before lunch. The feeling of accomplishment will energize you for the rest of the day. Learn a New Skill Relevant to Your Goals: Mastering something new is a massive confidence booster. Whether it's a new marketing technique, a piece of software, or improving your public speaking, the act of learning & applying is empowering. Take a course on AI-driven content creation, learn to use Canva for your social media, or practice your pitch in front of a mirror. Try This: Dedicate 30 minutes each day to learning a new skill. Use online courses, books, or even YouTube tutorials. Prepare, Prepare, Prepare: Feeling unprepared is a major confidence drainer. If you have an important presentation, sales call, or launch, do your homework. The more prepared you are, the more confident you'll feel. Research your audience, rehearse your talking points, & anticipate potential questions. Try This: Create a checklist for each type of event & ensure you've covered all the bases before it arrives. Track Your Progress & Achievements: Keep a "brag file" or a journal of your accomplishments, positive feedback, & milestones. When doubt creeps in, review it. It’s tangible proof of how far you’ve come. Include client testimonials, revenue milestones, completed projects, & skills you've mastered. Try This: At the end of each week, write down three things you're proud of achieving. Ask for Help (It's a Sign of Strength, Not Weakness!): Seriously, nobody builds a successful business or navigates motherhood entirely alone. Reaching out for support, mentorship, or just a listening ear is a power move. If those early whispers of 'Am I good enough?' or 'What if I fail?' are currently shouting louder than your brilliant idea, please know you're not alone. Many Foundation Builders feel this way. In fact, if fear & self-doubt are holding you back from validating your brilliant business idea or taking those first crucial steps, our Launch Program Page is designed to help you gain clarity, confidence, & an actionable plan. Try This: Identify one area where you're struggling & reach out to a mentor, coach, or friend for support. Focus on Contribution, Not Perfection: Shift your focus from how you are performing to how you can serve your clients or audience. When your intention is to help, self-consciousness often fades. Instead of obsessing over your website design, focus on providing valuable content that solves your audience's problems. Try This: Before creating any content or offering, ask yourself: "How will this genuinely help my audience?" Part 3: Nourish Your Well-being – Fuelling Your Inner Strength You can't pour from an empty cup. Your well-being is non-negotiable for sustained confidence. Prioritise Self-Care (The Real Kind): This isn't just bubble baths (though they're nice!). It’s about truly nurturing your mind, body, & soul. What recharges you? Make time for it. This is a core tenet of ensuring your business energises rather than drains you. Schedule regular massages, meditate, spend time in nature, or pursue a hobby you love. Try This: Schedule one self-care activity into your calendar each week & treat it as a non-negotiable appointment. Set & Enforce Healthy Boundaries: Protect your time, energy, & mental space. Learning to say "no" to things that don't align with your priorities or drain you is a powerful act of self-respect, & it boosts confidence. Decline invitations that don't serve you, set clear work hours, & create tech-free zones in your home. Try This: Practice saying "no" to one request this week, without offering an explanation or apology. Curate Your Circle – Surround Yourself with Supporters: Spend time with people who lift you up, believe in you, & champion your ambitions. Limit exposure to negativity & those who drain your energy. Your environment matters hugely. Join a supportive mastermind, connect with like-minded entrepreneurs online, or spend time with friends who make you feel good. Try This: Identify one relationship that drains your energy & consciously limit your interactions with that person this week. Move Your Body Regularly: Exercise is a fantastic mood booster & stress reliever. It doesn’t have to be a gruelling gym session; a brisk walk, a dance in your kitchen (my kids love those!), or some gentle yoga can make a world of difference. Try a quick morning stretch, a lunchtime walk, or a fun dance workout video. Try This: Schedule 15-30 minutes of physical activity into your day, even if it's just a quick walk or some stretching. Get Enough Quality Sleep: Seriously, everything feels harder when you're sleep-deprived. Prioritising rest is crucial for mental clarity, emotional regulation, & overall confidence. I know this is a tough one for us mums, but even small improvements help. Create a relaxing bedtime routine, optimize your sleep environment, & aim for at least 7-8 hours of sleep per night. Try This: Create a relaxing bedtime routine by switching off electronics, reading a book, or taking a warm bath before bed. Dress for Confidence: Wear clothes that make you feel good, powerful, & authentic to who you are. It’s not about labels; it’s about how your attire makes you feel . That "I'm a big deal" energy, as my brilliant colleague Adrienne Weimer would say. Wear an outfit that makes you feel powerful, put on your favorite jewelry, or simply wear something comfortable and stylish. Try This: Take a few minutes each morning to choose an outfit that makes you feel confident & ready to take on the day. Practice Mindful Disconnection: Step away from the noise. Take breaks from social media, news, & the constant digital chatter. Allow yourself moments of quiet to reconnect with yourself. Schedule regular "digital detox" periods, meditate, or spend time in nature without your phone. Try This: Schedule regular "digital detox" periods, meditate, or spend time in nature without your phone. Part 4: Own Your Journey – Embracing Your Unique Path Your story, your values, your pace – these are all part of your unique strength. Identify Your Core Values & Live by Them: When your actions align with your deepest values, you feel more authentic & confident. What truly matters to you? Let that guide your decisions. If authenticity is a core value, ensure your marketing is genuine & transparent. If family is a priority, structure your business to support quality time with loved ones. Try This: Write down your top three core values & assess how well your current actions align with them. Make adjustments where needed. Practice Radical Self-Compassion: Talk to yourself like you would a dear friend who is struggling. Be kind, understanding, & patient with yourself. We are all works in progress. Instead of berating yourself for a mistake, offer yourself words of encouragement & understanding. Try This: The next time you make a mistake, pause & ask yourself, "What would I say to a friend in this situation?" Then, say those words to yourself. Take Full Ownership (The Buck Stops With You): This is a big one for me. While we acknowledge external challenges, ultimately, your success & your confidence are your responsibility. Own your choices, your actions, & your reactions. If things don’t go to plan, ask "What can I do differently?" not "Whose fault is this?" Instead of blaming the algorithm for low engagement, analyze your content & adapt your strategy. Try This: Identify one area where you're feeling stuck & take one concrete step to take ownership of the situation. Reflect on Past Successes & How You Achieved Them: Don't just focus on what's next. Take time to look back at challenges you've overcome & goals you've met. Remind yourself of your capabilities. Review your past achievements & identify the skills, strategies, & mindset that contributed to those successes. Try This: Create a timeline of your major accomplishments & reflect on the challenges you overcame to achieve them. Understand Your Confidence Triggers (Positive & Negative): What situations or people make you feel more confident? What tends to trigger self-doubt? Awareness is the first step to managing these. Identify your "power poses" & your "confidence kryptonite" – situations or individuals to approach strategically. Try This: Keep a journal for a week, noting the situations & people that boost or drain your confidence. Embrace Your Unique Story & Strengths: Stop comparing your Chapter 1 to someone else's Chapter 20. Your journey is yours alone. What makes you unique? What are your inherent talents? Own them. Celebrate them. Instead of envying someone else's success, identify your unique strengths and craft a business around them. Try This: Write down three things that make you unique & three things you're genuinely good at. Then, brainstorm ways to leverage those in your business. Remember Your "Why": Connect your daily actions back to your deeper purpose. Why did you start this journey? What impact do you want to make? A strong "why" can fuel your confidence through even the toughest times. Write down your "why" & keep it visible as a constant reminder of your mission. Try This: Create a vision board that represents your "why" & look at it daily for inspiration. Building Confidence is a Marathon, Not a Sprint Whew! That’s a lot, I know. But remember, building unshakeable self-confidence is an ongoing practice, not a one-time fix. It's about integrating these steps into your life in a way that feels authentic & sustainable for you . Some days you’ll feel like you’re soaring, other days it might be a bit of a wobble. That’s perfectly normal. That’s human. The most important thing is to keep showing up for yourself, to keep taking those small, smart steps, & to believe in your incredible capacity to grow, to achieve, & to build the life & business you truly desire. You’ve got this. I truly believe that. And if you're looking for a community of like-minded ambitious women who get it , who are on similar journeys of building businesses & navigating the beautiful chaos, I’d love to invite you to join us in Femme:Connect Community Page . It’s our free global online community where we share, support, & grow together. Now that you're equipped with strategies to build unshakeable self-confidence & are ready to take those first steps towards building your empire, I recommend you take a look at our Launch Program Page to help you create solid business foundations to propel your empire-building! What’s one small step from this list you’re going to commit to taking this week? Share it in the comments below – I’d love to hear! Let's celebrate those wins together! Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!

Paying Yourself First: The Ancient Secret to Entrepreneurial Success (and Sanity!) Right, let's be honest here. How many of us, juggling businesses, families, and everything in between, feel like we're constantly pouring from an empty cup? You’re hustling, building your empire, nurturing your family – but who’s nurturing you ? I get it. Trust me, with four kids, a PhD on the go, and two miniature pinchers who think they’re velociraptors, “me time” often feels like a mythical creature. But what if I told you there's an ancient secret to not just surviving, but thriving as an entrepreneur? (Though, you know how I feel about being pigeonholed – I'm an entrepreneur, period, right?!) This secret? Paying yourself first. It's about understanding that sometimes, to truly flourish, you have to put yourself at the top of the to-do list. As Lisa Nichols so beautifully puts it, "Your job is to fill your own cup, so it overflows. Then you can serve others, joyfully, from your saucer.” The Richest Man in Babylon and The Modern Entrepreneur Remember that book, "The Richest Man in Babylon"? You know, the one everyone raves about for financial wisdom? Well, I recently re-read it (squeezed in between school runs and a rather intense Google Meet call where my toddler decided to showcase her interpretive dance skills in the background – honestly, it felt like a scene straight out of a sitcom!). And it struck me: this ancient wisdom applies so powerfully to us modern-day business-building women. I know I'm not alone trying to balance a million things at once. There was this one time I was trying to finalize a presentation for a potential investor, and my six-year-old decided to give Espresso, our hyper puppy, a bath in the kitchen sink – cue a tidal wave of soapy water and a very soggy dog. Talk about a disruption! But I digress… The core message of "The Richest Man in Babylon"? Pay yourself first. Now, in ancient Babylon, this meant setting aside a portion of your earnings for savings. For us, it means something even deeper: consistently investing in our well-being. It’s about recognizing that we are the engine of our businesses, and a neglected engine eventually breaks down. It's about remembering that you are just as valuable as the money you make or the work you do. Paying yourself first is the non-negotiable foundation. Refilling Your Basket: Why Self-Care is Non-Negotiable Think of it like this: you’re constantly filling everyone else's baskets – your clients, your children, your partner, even the dogs’ (Cappuccino and Espresso have this uncanny ability to make a mountain of food disappear in seconds!). But who's filling your basket? If you're constantly giving and never replenishing, eventually, there's nothing left to give. And that, my friend, is the fast track to burnout city. I’ve seen it happen – to myself, and to countless brilliant women I’ve coached. It’s not pretty. It’s not sustainable. And it’s entirely preventable. Think about creating systems in your business, like automating your email marketing or using scheduling tools, so you're working smarter , not harder, and freeing up time for yourself. So what can we do to put ourselves first, to show ourselves a little self-respect? Remember Michelle Obama’s words: "We need to do a better job of putting ourselves higher on our own 'to do' list." For entrepreneurs just starting out, this can be especially tough. I remember when I first launched Nisbett and George, juggling a newborn and trying to get a business off the ground. It felt like there were never enough hours in the day, and self-care was the first thing to go. Sound familiar? It wasn’t until I hit a wall – exhaustion, frustration, and a serious case of "mom guilt" – that I realised something had to change. I had to start prioritizing my own well-being, not just for myself, but for the success of my business and my family. It's like that saying, "You can't pour from an empty cup." Self-Investment: Not an Indulgence, But a Strategy for Sustainable Success This really shifts the perspective on self-care, doesn’t it? It’s not a luxury; it's a strategic investment in your business, your family, and yourself. My PhD research is actually showing some fascinating early correlations between self-care practices and business resilience among women entrepreneurs. Think back to your “why” for starting your business – was it to be chained to your laptop 24/7, stressed and depleted? I doubt it. My "why" certainly wasn’t that! For me, it was about freedom, flexibility, and building a life I genuinely love, one where I could be truly present with my family while also pursuing my goals (yes, even that PhD, which, let's be honest, sometimes feels like climbing Mount Everest with a toddler on my back). This requires a holistic approach – and that means prioritizing well-being. As women, we need to shift our perspective and view ourselves, and our self-care, as equally important as everyone else. It’s about remembering that a candle cannot give light to others while it’s unlit. So how do we start to light our own way? Paying yourself first is the spark. Practical Tips for the Time-Starved Entrepreneur (because who isn’t?!) Okay, I know what you're thinking: “Carlene, that all sounds great, but when am I supposed to squeeze in self-care? I can barely find time to shower, let alone meditate or do yoga!” I hear you. That’s why these tips are specifically designed for the time-starved entrepreneur, the busy woman juggling all the things. And trust me, I’ve been there. There was a period where I was so burnt out, I ended up snapping at my partner over something ridiculous – like him leaving the milk out (again!). It made me realize I was running on empty and desperately needed to refill my own cup. Paying myself first felt impossible. I remember thinking, "How can I possibly justify taking time for myself when there's so much to do for the business and the family?" It felt selfish, indulgent even. It took a serious wake-up call – a missed deadline, a frustrated client, and tears of exhaustion – for me to realize that neglecting my own well-being was actually hurting my business, not helping it. The first step was shifting my mindset, recognizing that self-care isn't selfish, it's essential. Then, I started small, scheduling just 15 minutes each morning for a quiet walk with Cappuccino before the kids woke up. That small act of prioritizing myself, of paying myself first with time, had a ripple effect throughout my entire day. I felt more focused, more energized, and more present for both my work and my family. Micro-Moments of Mindfulness: You don’t need an hour-long meditation retreat. Even 5 minutes of deep breathing, focusing on the present moment, can make a difference. Try it while waiting for the kettle to boil, during a school pick-up, or even while untangling your toddler from the dog leash (true story!). Download a meditation app like Headspace or Calm and start with just one guided meditation. Movement Snacks: Forget the pressure of hitting the gym for an hour. A 10-minute brisk walk, a quick dance break with the kids, even a few stretches at your desk can boost your energy and mood. My unusual self-care trick? I have a mini trampoline under my desk, and I bounce on it for a few minutes whenever I feel my energy dipping. Sounds crazy, I know, but it works wonders! Put on your favorite song and dance around the living room, or take the stairs instead of the elevator. Every little bit counts! Boundary Boss: Set clear boundaries around work time, family time, and, crucially, “you” time. This is non-negotiable. Create a schedule that works for you and stick to it. Communicate your boundaries clearly to your family and clients, so everyone is on the same page. Use a time-blocking app or simply a paper planner to visually map out your week and allocate specific time slots for work, family, and personal activities. Outsource and Automate: This is where streamlining your processes and leveraging automation become crucial. Where can you delegate tasks? Can you automate processes using smart tools? Trust me, even basic automation can free up valuable time and mental space. Hire a virtual assistant to handle administrative tasks, use social media scheduling tools to plan your posts in advance, or invest in email marketing software to automate your newsletters. Mindset Shifts for Prioritizing “You” Sometimes, the biggest hurdle isn’t finding the time; it’s overcoming the guilt or the ingrained belief that self-care is selfish. So, let’s reframe that, shall we? This is about focusing your mindset, a key element of the FOCUS aspect of my Business Flourish Framework . It’s not about pushing yourself harder, but about working smarter and prioritizing what truly fuels you. Self-Care is Self-Respect: Prioritizing your well-being is not selfish; it’s an act of self-respect. It's about recognizing your inherent worth and treating yourself with the same care and compassion you extend to others. This is crucial for us as women; we’re often conditioned to put everyone else first. You Can't Pour from an Empty Cup: This is a simple but profound truth. If you’re depleted, you can’t effectively serve your clients, your family, or yourself. Refilling your cup is essential for sustainable giving. Small Steps, Big Impact: Don't aim for perfection; aim for progress. Start with one small, manageable self-care practice and build from there. Even 5 minutes a day can make a difference. Integrating Self-Care into Your Busy Schedule Okay, so you’re convinced that self-care is important (yay!), and you’ve got some practical tips. But how do you actually integrate these practices into your already overflowing schedule? Schedule It: Treat self-care appointments like any other important meeting. Block out time in your calendar and stick to it. This might feel strange at first, but trust me, it works. Link It: Connect a self-care activity to an existing habit. For example, listen to a 5-minute meditation while you have your morning coffee, or do some stretches while the kids are having their bath. Make it Fun: Choose activities you genuinely enjoy! Self-care shouldn't feel like another chore. If you hate yoga, don't force yourself to do it. Find something that energizes and delights you. Join the Conversation: Connecting with other entrepreneurs who “get it” can make all the difference. Share your wins, your struggles, and your tips in our supportive Femme:Connect community! Femme:Connect Ready to Spark Your Entrepreneurial Journey? If you’re just starting out and feeling overwhelmed by the prospect of building a business while also managing all the other demands on your time and energy, our Spark Programme is designed to provide you with the clarity, confidence, and support you need. We'll help you validate your idea, define your niche, identify your ideal client, and create a foundational action plan - all within a supportive community of women just like you. Don't let overwhelm hold you back from building the business of your dreams; join Spark today and take the first step towards a more fulfilling and balanced entrepreneurial journey. Spark Programme Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!

"Did I Stutter?" – Why Your Brilliant Ideas Only Seem to Matter When a Man Says Them (And What to Do About It) Ever been in a meeting, shared a groundbreaking idea, only to have it met with crickets... until a man repeats it five minutes later and suddenly everyone's on board? Yeah, I've been there. It’s frustrating, infuriating, and honestly, a little soul-crushing. It's demoralising, and I won't lie, I questioned myself that day. But what if the real power lies not in blaming the system, but in figuring out how you can navigate it? And even better, what if building your own business can be the ultimate power move? I remember presenting a marketing campaign idea at Apple, one I'd poured weeks into, only to have it dismissed with a shrug. A few days later, a male colleague presented a very similar concept (cough, cough, practically identical), and it was suddenly hailed as innovative. Talk about deflating! That feeling of being overlooked, of having your hard work minimized… it's something I suspect a lot of us have experienced. That experience, among others, really lit a fire under me to forge my own path. The Frustrating Reality (and Why It's Not Just About You) Let’s be honest, this experience isn't just a one-off; it’s a symptom of a larger systemic issue. It’s rooted in unconscious biases, outdated power dynamics, and the very real hurdles women face in being heard and valued. Reflections informed by my ongoing PhD research into Black female entrepreneurship often highlight this very point – the struggle to have your voice recognized, even when you know you’re bringing serious value to the table. Remember that mid-year move I made to private school? While it was ultimately the right decision for me, there was that initial feeling of needing to “catch up,” of finding my place and my voice in a new environment. This experience, coupled with instances like my dad having to fiercely advocate for me against silencing teachers (I’m talking shouting at teachers in their face when they’re essentially telling me to shut up and sit down!), really shaped my understanding of how easily voices can be dismissed. It's akin to trying to explain the importance of having reliable childcare during those 12–13 weeks of school holidays to someone who’s never experienced the juggle. They might nod politely, but do they really get the urgency, the pressure, the sheer impossibility of building a business while also being the primary caregiver for that stretch? It's a world they haven't lived in. Herding my two Miniature Pinschers, Cappuccino & Espresso – one calm & collected, the other a whirlwind of puppy energy – sometimes feels the same way. One minute you're focused on a strategic plan, the next you're untangling a leash from around a toddler's legs. It's a constant, loving balancing act! And just like with those pups, where clear boundaries & dedicated training work wonders, having the right business strategies & support systems in place can transform the chaos into a manageable, even joyful, dance. This isn't about playing the victim, though. It's about recognizing the context so you can equip yourself with the tools to not just survive, but thrive. As female entrepreneurs, we often have to create our own structures and carve out our own spaces to truly shine. Taking Back Your Power: Practical Strategies for Being Heard So, what’s a driven woman to do? Here’s the thing – your brilliance doesn’t need validating; it needs amplifying. And that starts with you. If you're a Foundation Builder, just starting out on your entrepreneurial journey, these strategies will be particularly helpful in ensuring your voice is heard from the get-go. Own Your Voice (and Your Ideas) This echoes our core value at Femmeprenista: Empowerment. Confidence isn’t about being arrogant; it’s about knowing your worth & owning your ideas. Finding your Fuel – that inner wellspring of energy and well-being – is essential for maintaining the stamina required for this journey. It's just as important as the strategic work you do in your business. • • Speak with Clarity & Conviction: Project your voice, articulate your thoughts clearly & concisely. Think of it as delivering your elevator pitch to your ideal client – what's the most impactful way to convey your value? • • Command Attention: Make eye contact, stand tall (even if it's just metaphorically on a Zoom call), & don’t be afraid to take up space. Remember, your presence is powerful. Practice power posing before important meetings, even if it's just for a minute in the bathroom. You'll be amazed at how much more grounded and confident you'll feel. Also, prepare a concise and impactful opening statement that immediately grabs attention & frames the conversation. • • Practice Your Delivery: Just like any skill, owning your voice takes practice. Rehearse your key messages out loud, even if it feels silly. Record yourself speaking and identify areas to improve your tonality. You'll be surprised how much smoother and more confident you'll become when the moment comes. Strategic Positioning: Be Seen, Be Heard, Be Remembered Think of your personal brand as your superpower. What makes you unique? What’s your zone of genius? What problem do you solve better than anyone else? Once you’ve got that clarity, let it shine! Position yourself as the go-to expert in your field. For example, one of my clients, a brilliant life coach specializing in helping mums overcome overwhelm, initially positioned herself as a generalist. After we worked together to identify her niche (mums juggling multiple roles) and craft a clear message that spoke directly to their pain points (lack of time, guilt, feeling unsupported), her client inquiries tripled in just two months. She went from blending in to standing out, attracting the clients she truly resonated with. This transformation, really, was about her finding her Flair – her unique and authentic brand voice. What if you could do the same? What if you could craft your authentic message and build systems that support your unique Flair so you magnetically attract your ideal clients? Check out our Momentum Coaching Programme for strategies & support in building a sustainable business that works for your life! Momentum Coaching Build Your Tribe (Where Your Voice Matters) Surround yourself with a supportive network of women who champion your success. This could be through joining a mastermind, connecting with fellow female entrepreneurs in Femme Connect (our free online community – it’s truly a game-changer!), or building a strong inner circle of trusted mentors & advisors. Having a tribe where your contributions are not only recognized but celebrated is invaluable. Femme:Connect Community Page The Ultimate Power Move: Building Your Own Empire Ever feel like you're constantly pushing against a tide of outdated expectations? Me too, sometimes. It’s like trying to herd my two Miniature Pinschers, Cappuccino & Espresso – one's calm & collected, the other's a whirlwind of energy, and it’s a constant, loving, but slightly chaotic balancing act. But what if you could create your own current? Building your own business isn’t just about making money (though that’s definitely a perk!). It's about owning your narrative, setting your own rules, and creating a space where your voice is not only heard, but amplified. It's about leading, not just following. It’s about building a legacy, not just a paycheck. Remember that pivotal moment during my MBA at Cranfield, when I realized climbing the corporate ladder wouldn't give me the fulfillment or flexibility I truly craved? Honestly, it was like having a little mini explosion go off in my head! It was the catalyst for building Femmeprenista – and honestly, it’s one of the best decisions I’ve ever made. It's the reason I can now be present for my school-aged daughter's spontaneous "fashion shows" (featuring her latest creations made from old towels & safety pins), even amidst a busy work day, without the guilt or stress of needing to be in a specific place at a specific time. Femmeprenista Female Entrepreneur Support: Find Your Purpose From Frustration to Flourishing: Your First Step Yes, the system has its flaws. But is it just down to the system? As female entrepreneurs, we face unique challenges, but our power lies in how we choose to respond. What are the small, smart steps you can take today to own your progress? I’ve learned through my own journey – especially juggling four kids, a PhD, & recovering from my fourth C-section while building Femmeprenista – that taking responsibility for my own path, even if it's slower or looks different, is non-negotiable. Ready to take control of your narrative & connect with other amazing female entrepreneurs who get it ? Join our free Femme:Connect community today! Femme:Connect Community Page P.S. It can feel lonely navigating these challenges. Share your experiences in the comments below – your voice matters! What’s one strategy you’ll implement this week to amplify your brilliance? Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!

Fuel Your Fire, Don’t Burn Out: My Top 5 Fitness Trackers for Ambitious Female Entrepreneurs in 2025 Ever hit that 3 PM slump, staring at a mountain of a to-do list, feeling like you’re running on lukewarm tea & sheer willpower? Honestly, you’re not alone. Or maybe it’s that Sunday evening dread, wondering how you’ll muster the energy for another demanding week of steering your business ship while also being the chief everything officer at home? Trust me, I get it. As a CEO & a mum of four, I’ve navigated that "beautiful chaos" more times than I can count – sometimes successfully, sometimes with one eyeliner on because, well, life happened (usually involving something sticky on the carpet!). Sound familiar? At Femmeprenista, we understand that your well-being isn't a luxury; it's the absolute bedrock of your business success. It’s the vital energy that fuels your brilliant ideas, your resilience, & your ability to lead with impact. To explore more about our holistic approach to supporting female entrepreneurs, Femmeprenista Female Entrepreneur Support: Find Your Purpose What if I told you there's a way to take ownership of your well-being? & in 2025, the right technology can be an incredible ally in this. Now, I know what some of you might be thinking: "Another gadget? Carlene, I barely have time to drink my coffee while it's hot!" & I hear you. This isn’t about adding another task to your already overflowing plate. It’s about choosing an intelligent partner – a device that works for you, offering actionable insights that help you manage your energy, understand your body’s signals, & make small, sustainable shifts towards feeling your best. It's about fuelling your entrepreneurial fire without burning out. One tracker I tried a few years back promised the world but ended up being another source of stress because the charging was a nightmare! I remember one time, in particular, when I was launching my Spark program, and my dodgy tracker kept dying mid-morning. I was constantly scrambling for a charger, which only added to the launch stress, and I ended up missing a key reminder to engage in Femme:Connect! It felt like I was failing myself and the community, not a great feeling when you’re trying to empower other women. This proactive approach to managing your energy & well-being is a cornerstone of what we teach at Femmeprenista. It’s about ensuring your business energises you, rather than drains you, a key concept within our How We Work / Business Flourish Framework , our blueprint for holistic entrepreneurial success. It's all about the FUEL , one of the core pillars of our framework, where we focus on creating a personal "Circle of Safety" as Lisa Nichols wisely says, "Your job is to fill your own cup, so it overflows." So, from one CEO-mum to another, I’ve dived into what 2025 has to offer in the world of fitness & well-being trackers, filtering them through the lens of our reality: demanding schedules, the need for seamless integration, & a desire for data that genuinely helps, rather than overwhelms. (These picks are based on battery life, ease of use, actionable insights, & seamless integration.) As a CEO & mum of four myself, I've personally navigated the challenge of prioritising well-being amidst the 'beautiful chaos' (you can read more about my journey & Femmeprenista's mission About ), which is why these tracker recommendations are grounded in real-world practicality for women like us. Honestly, sometimes I feel like I need a tracker just to keep track of all the things I’m tracking! 😂 Here are my top 5 picks for fitness trackers in 2025, specifically curated for busy female entrepreneurs & professionals: The 2025 Edit: Fitness Trackers That Actually Get the Female Entrepreneur Lifestyle When I looked at these, I wasn’t just wowed by flashy features. I asked: Is it practical for a life that’s already full? (Think easy charging, long battery life, comfortable design). Does it integrate easily, or is it another tech headache? Does it provide actionable insights for stress, sleep, & mindful movement, not just endless data? Can it genuinely support us in taking ownership of our well-being in a way that feels empowering, not like a nag? Here’s what made the cut: 1. The "Holistic Harmony" Tracker: Your Zen Master on Your Wrist Imagine a tracker that’s less about punishing workouts & more about gentle nudges towards balance. For 2025, these devices are becoming incredibly sophisticated in their ability to monitor not just activity, but the quality of your rest & recovery. What to look for: Advanced sleep stage analysis (because we know good sleep is gold!) Real-time stress monitoring with guided breathing exercises Mindfulness reminders that actually fit into a busy day (think a 1-minute meditation prompt between meetings) Tracking for gentler activities like yoga or a mindful walk Why it’s great for us: It acknowledges that well-being isn't just about hitting 10,000 steps. It’s about managing our nervous system, getting restorative sleep (even if it’s interrupted – hello, fellow mums!), & finding moments of calm in the storm. This tracker helps you understand your body's subtle cues, so you can respond proactively, not reactively. It’s like having a little reminder that prioritising your well-being is key to sustainable performance. Try this today: As a busy entrepreneur, schedule a 5-minute body scan meditation into your calendar, treating it like a non-negotiable meeting. This helps sharpen your Focus pillar! 2. The "Energy Efficiency" Monitor: Optimise Your Output, Sustain Your Spark As entrepreneurs, our energy is our most precious currency. The 2025 trackers in this category are moving beyond simple calorie counting to give you a clearer picture of your overall energy expenditure & recovery status. What to look for: Features that estimate your daily "energy reservoir" Track recovery scores based on sleep & activity Suggest optimal times for focused work versus rest or creative tasks Integration with calendar apps to provide subtle prompts Why it’s great for us: This is about working smarter, not just harder – a philosophy I live by. Understanding your natural energy peaks & troughs can help you structure your day more effectively. It’s like getting personalised intel on when to push on that big project & when to schedule in some essential downtime to recharge, ensuring you have the energy to implement those efficient systems that keep your business flowing smoothly. I remember when my was younger, her energy was boundless, while mine felt like it needed constant strategic deployment! A tool like this would have been a game-changer for planning my high-focus tasks. My partner, my personal workaholic, could definitely benefit from this too! Try this today: Visionary Leader, block out time in your calendar for your most demanding task when you typically feel most energised, & protect that time fiercely! 3. The "Seamless Integration" Band: Effortless Well-being Insights The last thing any of us need is a gadget that feels like another demanding commitment. The beauty of these 2025 bands lies in their subtlety & ease of use. What to look for: Minimalist, elegant designs that don’t scream "tech" Exceptionally long battery life (think weeks, not days) Automatic activity detection Seamless syncing with the health & productivity apps you already use Water resistance for those "oops, forgot to take it off before bath time" moments! Why it’s great for us: It’s the "set it & forget it" approach to well-being tracking. It quietly gathers data in the background, providing valuable insights without requiring constant interaction. This is perfect for the entrepreneur who wants the benefits without the fuss, helping to streamline how you approach personal well-being. Try this today: Momentum Coaching clients, connect your chosen tracker to one app you already use religiously (calendar, to-do list, etc.) for a streamlined experience. 4. The "Mindful Momentum" Watch: Movement with Intention We all know sitting at our desks for hours on end isn’t great, but finding time for dedicated exercise can be a real challenge. These 2025 watches are designed to encourage mindful movement throughout your day. What to look for: Smart inactivity alerts that are encouraging rather than annoying Guided short movement breaks or stretch routines (1-5 minutes) Built-in breathing exercise prompts Ability to track short bursts of activity (like taking the stairs or a brisk walk to the school gates) as contributing to your overall well-being Why it’s great for us: It reframes "exercise" into "movement," making it more accessible. It’s about integrating small, positive habits that can make a big difference to energy levels & mental clarity. It helps you build momentum in your well-being journey, one small, intentional step at a time, much like we build momentum in our businesses. Try this today: Foundation Builder, set a timer to go off every hour, & use those few minutes to stretch, walk around, or do a quick breathing exercise, no gym clothes required! 5. The "CEO Well-being" Companion: Your Personal Performance Analyst For the entrepreneur who loves data & is focused on long-term peak performance, these advanced 2025 trackers offer a deeper dive. What to look for: Comprehensive health dashboards Trend analysis for sleep, stress, activity, & recovery over weeks & months Personalised insights & recommendations based on your data, potentially even integrating factors like menstrual cycle tracking for a truly holistic view Readiness scores to help plan demanding tasks or recovery days Why it’s great for us: This is for the leader who understands that their physical & mental state is a key strategic asset. It provides the kind of in-depth insights that can help you fine-tune your lifestyle for sustained high performance, helping you cultivate the mental resilience & clear vision needed to lead with confidence. It’s about taking radical personal responsibility for your well-being to ensure you can show up as your best self, consistently. As Simone Biles reminds us, "It’s okay to not be okay" & prioritising well-being is key, not a weakness! Try this today: Scaling Leader, spend 15 minutes reviewing your energy levels over the past week, & identify one consistent pattern that you can adjust to improve it. Choosing Your Well-being Partner: It’s About Empowerment Ultimately, the "best" fitness tracker for you is the one you’ll actually use & that provides insights you find genuinely helpful. Don’t get caught up in having the most features; focus on what will support your specific well-being goals & integrate most easily into your life. It’s about creating Flow – a process that is easy to follow. Remember, this isn't about perfection or adding pressure. It’s about empowerment. It’s about using smart tools to help you listen to your body, manage your precious energy, & build a foundation of well-being that allows both you & your business to flourish. Because when you’re fuelled, focused, & feeling good, you’re unstoppable. While the right fitness tracker is a valuable tool, integrating holistic well-being into a thriving business is a broader journey. If you're seeking deeper support to build & scale your business sustainably, explore how we can work together to create a sustainable work-life rhythm that allows you to thrive Work With Us . If you're seeking deeper support to build & scale your business sustainably, explore how we can work together to create a sustainable work-life rhythm that allows you to thrive Work With Us . Let's connect, shall we? What are your non-negotiables when it comes to well-being tech? Or do you have a favourite way to stay energised amidst the entrepreneurial hustle? Share your thoughts in the comments below – I’d love to hear them! Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!

From Zero to Your First Coaching Clients: An Empowering Roadmap for Ambitious (Mom)Entrepreneurs to Authentically Connect & Convert, Without the Overwhelm That little flutter in your stomach, a mix of sheer excitement & let’s be honest, a healthy dose of terror. You’ve got this brilliant coaching idea, this passion to help others, & you’re ready to take the leap. But then comes the big question: how on earth do you actually get your first paying clients? Sound familiar? Thought so! If you’re nodding along, lovely, you’re in exactly the right place. As a fellow entrepreneur who has navigated this path (often with a toddler literally hanging off my leg & the delightful background hum of children's TV – yep, I see you!), I know that landing those initial clients is about so much more than just income. It’s about validation. It’s about that incredible confidence boost that whispers, "Yes, you can do this. This is working." It’s the bedrock upon which your future success will be built. Imagine that first client excitedly sharing how your guidance helped her finally ditch her 9-to-5 & launch her dream business! So, grab a cuppa (or perhaps something stronger, no judgement here!), & let’s walk through a practical, empathetic, & empowering roadmap to help you authentically connect with those first dream clients & convert them, without sending your stress levels into orbit. This is especially for you if you're in that "Foundation Builder" stage, perhaps juggling this incredible adventure with motherhood, & you're ready to turn your passion into a paying reality. The Mindset Shift: Your First ‘Yes’ is Closer Than You Think Before we dive into strategies, let’s talk about what’s happening between your ears. Because, trust me, that’s where the biggest battles are often won. That little voice piping up with "Who am I to do this?" or "What if no one signs up?" or "I hate selling!"? We all have it. Honestly, I’ve certainly had my moments, especially in my early ventures, where the fear of putting myself out there felt like trying to scale a mountain in flip-flops. The truth is, these fears are normal. But they don’t get to drive the car. Selling as Service, Not Sleaze: One of the biggest mindset shifts is to reframe "selling." Forget images of pushy salespeople. For coaches like us, selling is simply an extension of our desire to serve. It’s about genuinely connecting with someone, understanding their struggles & aspirations, & then clearly articulating how we can help them bridge that gap. When you come from a place of authentic service, the "icky" feeling dissolves. You’re not pushing; you’re offering a solution, a pathway. Embrace Personal Responsibility (Lovingly!): While it’s easy to get caught up in external factors, the real power lies in focusing on what you can do. This isn't about blame; it's about empowerment. It’s about taking consistent, smart action, even when it feels scary. Your journey to your first client starts with your decision to actively seek them. Remember, even if your path feels a bit slower because you’re juggling, say, four amazing kids & a PhD like I am, owning your progress is key. It’s not about the speed, but the direction & the ownership. What’s that saying? "You might twist your ankle, but the difference is, is you get back up again!" Connect to Your Core Purpose: Why do you want to coach? What impact do you want to make? When you’re deeply connected to your ‘why’, it fuels your confidence & makes those initial outreach efforts feel much more natural. Honestly, it's this sense of purpose that often shines through & truly resonates with potential clients. If you're looking to dive deeper into this foundational piece, exploring resources on finding your purpose can be incredibly illuminating. Femmeprenista Female Entrepreneur Support: Find Your Purpose Authentically Articulating Your Value: Let Your True ‘Flair’ Shine Once your mindset is geared for connection, it’s time to talk about what you do & how you do it – in a way that feels completely, authentically you. This is where your unique brilliance, your personal style, really comes into play. Focus on Transformation, Not Just Tasks: Instead of listing services, talk about the transformation you offer. What will be different for your clients after working with you? Will they feel more confident, less overwhelmed, achieve a specific goal? Paint a picture of their desired future & how you help them get there. As Rory Sutherland says, "Stories are the PDF files of human information." So, tell a story about the transformation you offer. Your Unique Voice is Your Superpower: You don’t need to sound like some guru you saw on Instagram or mimic the language of other coaches. Your clients are looking for you – your personality, your experiences, your unique way of seeing the world. It sounds simple, but I distinctly remember when I was first trying to explain my services, I felt so awkward & inauthentic. I almost gave up! I felt like I was trying to wear someone else's designer shoes but in reality, I'm more of a fluffy slipper type of gal! It wasn't until I embraced my "kitchen table" style that people really started to connect! Whether it's your sense of humour, your empathetic approach, or your no-nonsense style, let it shine. This authenticity is magnetic. About Carlene Nisbett & Femmeprenista Simple, Clear Messaging: At this stage, clarity trumps cleverness. Can you explain what you do & who you help in a couple of simple sentences? Practice articulating your value proposition until it feels natural & easy to share. Imagine you're explaining it to a friend over coffee. Low-Cost, High-Connection Strategies to Land Your First Clients: Smart Action in ‘Flow’ Right, let's get practical! You don’t need a massive marketing budget or a complicated funnel to get your first business coaching clients. What you do need is a willingness to connect authentically & take consistent, smart action. Remember what Jim Rohn said: “Don’t let your learning lead to knowledge. Let your learning lead to action.” Here are some low-cost strategies that work wonders: Leverage Your Existing Network (The Warm Welcome): Who do you already know? Think friends, family, past colleagues, people from previous communities or courses. These people already know, like, & trust you to some extent. The Authentic Approach: Don't just blast them with a sales pitch. Share your excitement about your new coaching venture. Explain who you help & the transformation you offer. Ask if they know anyone who might benefit (a gentle way to also see if they are interested). A Personal Story: Honestly, I remember when I launched one of my earlier ventures; some of my first supporters were people who’d followed my journey from my university days. It wasn’t a hard sell; it was a natural evolution of our connection. Show Up Where Your Ideal Clients Are (Simply & Authentically): Choose one or two social media platforms where your ideal clients genuinely hang out. Don’t try to be everywhere – that’s a recipe for overwhelm. Share helpful tips, insights, or ask engaging questions related to the problems you solve. Focus on giving value before you ever ask for anything. As Robert Collier (via Sabri Suby) says, "Enter the conversation already taking place in the customer's mind.” Join relevant groups or conversations. Be helpful, supportive, & build genuine connections. This isn't about dropping links to your services everywhere; it's about becoming a trusted voice. For example, if you help overwhelmed mums, look for relevant parenting groups – but focus on being a helpful member, not just a promoter. The "Soft Offer" or Gentle Invitation: Once you've built some rapport & provided value, you can offer a gentle invitation. From Conversation to Call: This could be something like, "I've really enjoyed our chat. I’m actually offering a few complimentary discovery calls right now for people who are . Would you be open to a no-pressure chat to see if it might be a good fit for you?" Frame the call as an exploratory conversation, not a high-pressure sales pitch. It’s about discovering if you’re a good match for each other. Think of it as a friendly chat over coffee, not a grilling session! Your First "Practice" or "Beta" Clients: Consider offering your coaching at a significantly reduced "beta" rate for your first 2-3 clients. The Win-Win: In exchange, ask for detailed feedback & a testimonial upon completion. This is invaluable for building your confidence, refining your coaching process, & gathering those crucial early testimonials that will help you attract future full-paying clients. Building Proof & Confidence: It takes the pressure off "getting it perfect" from day one. Overcoming the Overwhelm: Simple Systems for Early Success One of the biggest traps for new coaches is getting bogged down in trying to set up complicated systems before they even have a client. Honestly, at this stage, simplicity is your best friend. We're aiming for streamlined processes that support your client attraction, not create more work. As my partner always says, "It's the system that's going to help us". Simple System Checklist: Genuine Conversations: Skip the complex funnel. Your "funnel" is simply a genuine conversation, a clear invitation, & an easy way for them to say 'yes' & pay you. 3 Essential Tools for Day 1: A simple way to schedule calls (e.g., Calendly, Acuity Scheduling – many have free plans). Example prompt: "Book your free discovery call here!" A reliable way to communicate (email, a dedicated platform for clients if you wish). Example prompt: "Check your inbox for details!" A straightforward method to take payments (e.g., PayPal, Stripe). Example prompt: "Secure your spot now!" Consistency Wins: Focus on consistently implementing the simple client attraction strategies above rather than trying to master complex marketing automation from day one. As your business grows, you can layer in more sophisticated systems. Smooth & Easy: The key is to create a smooth & easy experience for both you & your new clients. These principles of clarity in your mindset, authentic messaging, & streamlined, consistent actions are at the heart of building a thriving business that truly flourishes. If you're keen to understand more about how these elements work together in a holistic way, you might find our approach at Femmeprenista, the Business Flourish Framework , really insightful. The Power of Support & Connection: You’re Not Alone! Launching a coaching business, especially when you're juggling other life commitments, can sometimes feel isolating. Please remember, you don’t have to do this alone. Connecting with other female entrepreneurs who get it can make all the difference. Peer support provides encouragement when you’re feeling doubtful, accountability to keep you moving forward, & a safe space to share your wins & challenges. Honestly, it’s like having your own personal cheerleading squad! This is why communities like our free Femme:Connect Community Page are so vital – they offer a space for that essential peer support, encouragement, & networking. Your Roadmap to Client Confidence: It Starts Today! Securing those first business coaching clients is a pivotal moment. It’s the tangible proof that your vision has wings. By focusing on an empowered mindset, articulating your value with authentic flair, taking consistent, smart action, & keeping your early systems simple, you’ll not only attract those clients but also build a strong foundation for sustainable success. After implementing this approach, one of my clients, who was really struggling with marketing, secured 3 clients in her first month! As Michelle Obama says, "Success isn’t about how much money you make; it’s about the difference you make in people’s lives." Remember, this initial phase is all about genuine connection, building trust, & leaning into service. It’s not about perfection; it’s about progress. Ready to turn your validated coaching concept into a client-attracting reality? Our Launch Programme is designed to give you the focused implementation support & acceleration you need. You can find out more about how we can support you here: Launch Programme Page . Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!

Delegation: Your Secret Weapon for Scaling Your Business (and Your Sanity!) Let’s be honest, how many times have you felt like you're juggling flaming torches while balancing on a unicycle, all while trying to look effortlessly graceful? If you're a mum & an entrepreneur – especially a Scaling Leader – chances are, that feeling is practically your default setting. You're the CEO, the marketing guru, the customer service rep, the chief bottle washer... & let's not forget, Mum! It's exhausting, right? We get it, believe me. Balancing my business while running after four kids (and two equally energetic Miniature Pinschers – it's a whole circus!), not to mention tackling my PhD, has taught me a very important lesson: you can't do it all alone. & you shouldn't have to. Why Delegation Isn't Just a Time-Saver, It's Self-Care We often hear about delegation as a time management strategy, & it absolutely is. But I want to shift your perspective a little. Think of delegation as a fundamental act of Self-Care for Female Entrepreneurs . Yes, really! Because when you're constantly spinning plates, something's gotta give. Usually, it’s your well-being, your family time, or your ability to think strategically about the bigger picture of your business. I remember a time, not too long ago, when I was trying to finalise a presentation for a potential new client – a major tech company – the baby was having a meltdown (because apparently, my laptop keyboard is the perfect teething toy), my six-year-old needed help with a "glitter volcano" school project (don't ask!), & Espresso, our hyperactive puppy, decided to redecorate the living room with the contents of the bin. The sheer panic of trying to keep it all together while feeling utterly inadequate as both a mum & a business owner? It nearly broke me. I literally burst into tears as soon as the call ended. That’s when I realised I had to change something. I couldn’t keep running on empty. Strategic Delegation for Femmeprenistas: Reclaim Time & Scale wasn't just about freeing up my time; it was about reclaiming my energy & sanity. From Control Freak to Confident CEO: Shifting Your Mindset One of the biggest hurdles to delegation is our own mindset. As entrepreneurs, especially when we’re just starting out, we tend to be very hands-on. We've poured our heart & soul into our businesses; it's our baby! So the idea of letting someone else take the reins, even for a small task, can feel terrifying. Honestly, sometimes, you have to ask yourself, “Is your grip on control actually serving you, or is it stifling your growth & preventing you from reaching your full potential?” Trust me, I know that feeling. There was a time when the thought of handing over even the smallest task filled me with guilt, like I was failing somehow. It took me a while to realise that asking for support was actually a strength, not a weakness. My early venture, Nisbett & George, taught me so much about the importance of the right partnerships. I was a new mum then, fresh out of university, & I wanted to go all in. My business partner, however, was at a different life stage & needed the stability of a regular job. This mismatch in capacity, something my PhD research often highlights, was a tough lesson in balancing personal commitments with entrepreneurial drive. It also taught me that sometimes, letting go of a little control is the best way to grow. It can be tough, especially if you’ve had experiences in corporate where you felt micromanaged or undervalued. I learned first hand, from my time at Apple, that if you don't see the corporate game, you're not going to get very far. I remember being told point blank, “You’re replaceable.” It stung then, but it also fuelled my fire to build something where my contributions were valued. Building the Delegation Dream Team: Systems & Support Now, mindset is crucial, but it's not enough. Delegation without clear systems is like trying to build a house without a blueprint. You need a solid foundation to ensure everything runs smoothly. This is for you, especially if you're a Scaling Leader navigating the complexities of growth. This is where efficient systems come in. Think of them as the backbone of your business. As my MBA taught me, robust systems are essential for scalable growth. Even now, while juggling my PhD research & four kids, I find myself constantly refining our processes at Femmeprenista, because it's the system that's going to help us, not just sheer effort. It wasn't always this way, though. I distinctly recall a time when our Client Onboarding Systems: Streamline & Wow Clients! was a complete mess – a chaotic mix of spreadsheets, emails, & frantic last-minute scrambles. It took a painful near-miss with a high-profile client to realize I needed a more robust solution. That's when I really dove deep into creating the streamlined system we use today. Having documented processes for every key task – from client onboarding to social media scheduling – makes it so much easier to hand things over confidently. Clear processes allow you to easily train new team members. Documented workflows reduce errors & ensure consistency. Systems free you up to focus on strategic activities, not just the daily grind. Maybe you could leverage smart AI tools like Zapier or Chat GPT to streamline these processes, automating repetitive tasks & freeing up time for you & your team. A common theme I'm exploring in my research into Black female entrepreneurship that resonates here is the importance of systems & support. Ditching the Guilt & Owning Your Growth I know what you might be thinking: "But I can't afford to hire anyone yet!" or "I feel guilty asking for help." These are common concerns, but they're often rooted in limiting beliefs. Remember what I always say: "Hard work beats intelligence, but smart work beats them both!" Investing in support – whether it's a virtual assistant, a freelancer, or even just asking a friend or family member for a specific task – isn’t an expense; it's an investment in your growth & your well-being. It allows you to focus your precious energy on the activities that only YOU can do, the ones that truly leverage your unique skills & genius. Think about it: What could you achieve if you weren't constantly putting out fires & could dedicate that time to strategizing, creating, & connecting with your ideal clients? Remember, asking for help is not a weakness; it's a strength. It’s a recognition that you're not meant to do this alone. & it creates space for others to contribute their talents & support your vision. Ready to Delegate Like a Boss? So, are you ready to ditch the overwhelm & step into your role as the confident CEO you’re meant to be? Here’s your 3-step action plan: Identify & Document: Choose one task to delegate this week. For Scaling Leaders, this might be managing your social media calendar, creating graphics for your posts, or handling basic customer service inquiries. Write down every single step involved in that task, as if you were explaining it to someone who's never done it before. The more detail, the better! Train & Empower: If delegating to a team member or VA, provide clear training materials & resources, including screen recordings or step-by-step guides. Empower them to own the task by encouraging questions, offering constructive feedback, & providing ongoing support. Remember my experience at Apple – sometimes giving a team member more autonomy is the key to unlocking their potential. Avoid micromanaging; trust them to do the job. Review & Refine: Once the task is complete, review the outcome & the process with your team member. Were there any hiccups or unexpected challenges? What can be improved next time? This feedback loop, a key principle from my NLP training, is crucial for refining your delegation system over time. It’s also a great opportunity to acknowledge their efforts & celebrate their wins. Ready to build more momentum in your business through strategic delegation & other game-changing strategies? Explore our Momentum Coaching programme Carlene Nisbett Founder & CEO, Femmeprenista (Coach, Mentor, Speaker) Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift P.S. This workbook is just the beginning! If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello? Join the Femme:Connect Facebook Community We'd love to welcome you!