Transformational Business Coaching Mothers: Find Your Fit
- (Admin) The Thrivology Company
- Jul 8, 2024
- 7 min read
Beyond Tactics: The Heart & Hustle of Transformational Business Coaching for Ambitious Mothers in Business – A CEO's Perspective
Right, let’s have a cuppa & a proper chat, shall we? As a fellow female entrepreneur – & a mum to four gorgeous, energetic little humans who keep life beautifully chaotic – I’ve been around the block a few times. I’ve seen the business coaching world from all angles: as a client, as a coach myself, & now as the CEO of Femmeprenista, a company dedicated to empowering women just like you to build thriving online businesses & lives they adore. And if there’s one thing I’ve learned, it’s this: not all business coaching is created equal, especially when you’re an ambitious mother juggling family, life, & business.
You’ve probably seen the promises: “6-figures in 6 months!” or “Explode your sales with this one weird trick!” And while tactics & strategies absolutely have their place, what truly elevates a business coach from merely ‘good’ to genuinely transformational? Ah, that’s where the real magic, the heart, & the smart hustle come in. It’s about so much more than a checklist of competencies. It's about finding a partner who doesn't just tell you what to do, but helps you become the leader who knows what to do for your unique journey.
The Checklist is Just the Starting Line
Don’t get me wrong, the foundational skills are vital. You absolutely want a coach who possesses:
•Strategic Insight: Someone who can see the bigger picture, help you connect the dots, & offer genuinely smart business acumen. My own MBA at Cranfield was like a series of little explosions going off in my head – I realised the power of real strategic thinking, & it’s something I believe every entrepreneur deserves access to.
•Exceptional Communication: They need to be able to convey complex ideas clearly, & more importantly, listen – really listen – to what you’re saying, & often, what you’re not.
•Active Listening Skills: This isn't just nodding along. It's about hearing the nuances, the underlying fears, the unspoken dreams.
These are the table stakes, the price of entry. But for ambitious mothers in business, the women I know & serve, that’s just not enough. We need more. We deserve more. We need a coach who understands the unique rhythm of our lives, the beautiful chaos we navigate daily – you know, those ‘one eyeliner on because you were trying to find that missing school shoe again’ kind of mornings!
The 'X-Factor': What Truly Elevates a Business Coach for Us
So, what is this elusive 'x-factor'? From my perspective, as a CEO, a mother, & someone who’s always questioning, "Is this the best way of doing things?", here’s what I believe truly makes a coach transformational:
1. Fostering Radical Personal Responsibility
This is a big one for me, & it’s at the core of the Femmeprenista philosophy. A truly transformational coach doesn’t offer quick fixes or encourage blaming external circumstances. Instead, they empower you to take radical personal responsibility for your journey, your decisions, & your results.
Life happens, kids get sick, launches don’t go to plan – that’s the rollercoaster of entrepreneurship.
But a great coach helps you see that while you can't always control the circumstances, you always control your response.
They help you cultivate the mindset to ask:
•"Okay, this happened. What's my next best move?"
•"What can I learn?"
•"How can I own this?"
This is about building unshakeable resilience & becoming the true CEO of your life & business. It’s about understanding that your path, your pace – even if it feels slower because you’re juggling a PhD & four children like I am – is yours to own. And that ownership is incredibly powerful. You know, it's funny, even after years of coaching others on this, I still sometimes catch myself wanting to blame the algorithm when a post flops! Then I have to give myself a little pep talk: "Okay, Carlene, what can you control? How can you tweak the message & try again?" Taking ownership is a constant practice, not a destination. To be honest, that Apple corporate experience—where I was a scapegoat despite owning a mistake—taught me that blaming the system is easy, taking control is the challenge.
2. Deeply Understanding the "Beautiful Chaos"
There's a world of difference between a coach who sympathises with you being a busy mum & one who strategically understands it. A transformational coach for a mother in business ‘gets’ the juggle on a profound level. They understand that "work-life balance" is often less about perfect equilibrium & more about dynamic integration.
They appreciate that your energy levels, your focus, & your time are precious, often fragmented resources. They don’t offer solutions that only work if you have endless child-free hours.
Instead, they help you find ways to work smarter, to build a business that supports your family life, not one that constantly competes with it.
They understand that sometimes, the background hum of Dora the Explorer is just part of the entrepreneurial soundscape, & they help you build systems & strategies that work within that reality, not against it.
3. Championing Holistic Success (It’s More Than Just the P&L)
Profit is important, absolutely. But for most Femmeprenistas I know, success is a much richer, more textured tapestry. It’s about impact, fulfilment, freedom, & well-being – for ourselves & our families. A transformational coach champions this holistic vision. One client, a talented artist, came to me chasing ' Insta-fame' but feeling completely burnt out & disconnected from her work. We shifted the focus from followers to fulfillment, & she started creating art that truly resonated with her soul, leading to more authentic connections & more profit than she’d ever imagined.
This is precisely why we developed The Business Flourish Framework at Femmeprenista. It’s built on the understanding that a thriving business requires:
•Focus: Cultivating a resilient mindset, crystal-clear vision, & the confidence to lead (yourself first!).
•Flair: Developing an authentic brand & marketing messages that genuinely connect with your ideal clients, making your voice heard.
•Flow: Implementing streamlined systems, perhaps leveraging smart AI tools, to create ease, reclaim your time, & allow your business to operate smoothly.
•Fuel: Prioritising your well-being & energy so you can perform sustainably, avoiding burnout & ensuring your business energises rather than drains you.
•And Fusion, the strategic integration of AI, is woven through all of this to amplify your efforts & help you work smarter.
A great coach helps you strengthen all these areas, understanding that true success is when your business & your life flourish together. They help you build a business that feels good, not just one that looks good on paper.
4. Guiding You to Your Authentic Voice & Intuition
One of the most powerful things a coach can do is help you connect with your own inner wisdom & authentic voice. My own educational journey taught me the profound importance of finding the right environment & listening to my intuition – moving from a school where I felt silenced to one where I could thrive, & later choosing a university that was a true fit for me.
A transformational coach doesn’t impose a one-size-fits-all blueprint. They understand that what worked for someone else might not be right for you, your business, or your unique brand of beautiful chaos. Instead, they ask powerful questions, challenge your assumptions, & create a safe space for you to explore what truly resonates. They guide you to unearth your answers, to trust your gut, & to build a business that is a true reflection of who you are & the impact you want to make. This is where tailored support becomes so critical.
Key Qualities Through the Femmeprenista Lens
When you’re looking for that coach who can truly partner with you on your journey, ask yourself:
•Does this coach combine empathy with strategic insight? It’s not enough to just ‘get’ that you’re tired. A great coach should combine deep empathy with strategic thinking to help you find practical solutions that honour your reality.
•Can I implicitly trust their ethics & commitment? This should be a given. You need to trust your coach implicitly. Their commitment should be to your holistic success, not just to their own bottom line.
•Do they master the art of constructive challenge? A truly supportive coach isn’t afraid to gently, but firmly, challenge your limiting beliefs or call you forward when you’re playing small. This isn't about criticism; it's about seeing your potential & helping you step into it.
•Are they truly empowering my agency & setting me up for sustainable growth? The ultimate goal of great coaching isn't to create dependency. It’s to empower you with the skills, mindset, & strategies to build a sustainable, fulfilling business on your own terms, long after the coaching engagement ends. They champion your agency every step of the way.
Finding Your Strategic Partner for the Journey Ahead
Choosing a business coach is a significant decision. It’s an investment of your precious time, energy, & money. What you’re looking for, especially as a discerning Femmeprenista, isn't just an advisor; you're looking for a strategic partner, a champion, someone who will walk alongside you, celebrate your wins, help you navigate the inevitable challenges, & hold the vision for what’s possible, even when you can’t quite see it yourself.
It’s about finding someone who understands that your version of success integrates every facet of your life. Someone who gets that being an ambitious entrepreneur & a devoted mother aren't mutually exclusive identities, but powerful, synergistic forces. They help you create an environment where both your business & your family can thrive. If you want to explore more about how Femmeprenista embodies this philosophy of deep, holistic support, you can learn more about About Carlene Nisbett / Our Philosophy.
Ultimately, the right coach for you will feel like a true ally, someone who not only provides expert guidance but also champions your unique brilliance & empowers you to build a business that is not only profitable but profoundly fulfilling – a business that truly reflects the incredible woman you are.
So, as you consider your next level of growth, I encourage you to look beyond the tactics. Seek out that coach who offers the heart & the hustle, the strategy & the soul. Because that’s where real transformation happens.
If you're ready to explore what this kind of transformational partnership could look like for your business, & find a business coach for female entrepreneurs who truly understands the journey of ambitious mothers in business, I warmly invite you to Explore Momentum Coaching signature 1:1 coaching accelerator.
And, as always, for ongoing support, inspiration, & connection with like-minded female entrepreneurs, our Join the Femme:Connect Facebook Community is always open.
Carlene Nisbett
Founder & CEO, Femmeprenista (Coach, Mentor, Speaker)
Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift
P.S. This workbook is just the beginning!
If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello?
We'd love to welcome you!
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