Authentic Leadership Femmeprenista: Find Your Power & Thrive
- (Admin) The Thrivology Company

- Nov 4, 2024
- 9 min read
Beyond the CEO Title: Cultivating Authentic Leadership as a Modern Femmeprenista – A Journey of Personal Responsibility, Holistic Growth, & Real Impact

Let’s be honest, shall we? The word "leadership" can feel… well, a bit loaded. For many of us ambitious female entrepreneurs, especially when we’re also juggling school runs, teething toddlers, or the delightful chaos of our teenage daughter’s latest world-ending drama, "leadership" might conjure up images of sharp suits, impersonal boardrooms, & a kind of rigid, corporate persona that feels worlds away from our daily reality. If you're anything like me, you might have even wondered if it’s something reserved for the ‘big players’ or those who’ve already ‘made it’.
But what if I told you that true, effective leadership isn’t about a title on a business card or adopting some pre-defined, often masculine, mould? What if it’s actually an incredibly personal, evolving practice that starts from within, deeply rooted in self-awareness, unwavering personal responsibility, & the courage to align your business with your core values & the beautiful, messy truth of your life?
That, my lovely, is the kind of leadership we champion here at Femmeprenista. It’s not about suddenly becoming someone else; it’s about becoming more of who you truly are, & using that authentic power to build not just a successful business, but a genuinely fulfilling life. And the best part? It’s a skill you can start cultivating today, no matter what stage your business is at.
Leadership: It Begins With Leading You
Before you can lead a team, a movement, or even a single client to a transformation, the leadership journey begins much closer to home: it begins with leading yourself. This is where the real magic happens, & it's something I’ve learned through my own winding path.
I remember when I embarked on my MBA at Cranfield. At the time, I was a mum to a little one, feeling the pull of corporate life & wondering if more qualifications would lead to a better, more senior role. The MBA was incredible – mind-expanding & full of amazing people. But juggling those intense study sessions with the demands of motherhood also brought a tough lesson in self-leadership. I recall one particularly brutal week, pulling an all-nighter for an entrepreneurial finance assignment while my toddler was teething. I was beyond exhausted, snapping at my partner, & feeling utterly overwhelmed. It hit me then: climbing any ladder, corporate or otherwise, wouldn't matter if I was running on empty. The biggest revelation wasn’t a new corporate strategy; it was the profound clarity that even climbing higher up someone else’s ladder wouldn’t give me the quality of life, autonomy, or direct impact I craved. It was a stark reminder that true fulfillment for me wasn't just about the figure on a payslip, but about the quality of the life that income supported. That realisation, that deep listening to my own needs & intuition, was an act of self-leadership. It propelled me towards entrepreneurship, towards building something that felt aligned & true, rather than just pursuing what seemed like the ‘sensible’ next step. About Carlene Nisbett / Our Mission
This "inside-out" leadership is about:
Mastering Your Mindset: This is your command centre. It’s about consciously choosing your thoughts, cultivating resilience in the face of inevitable setbacks (because let’s face it, the entrepreneurial rollercoaster has plenty of those!), & dismantling those pesky limiting beliefs that tell you you’re not good enough, not ready, or not ‘leaderly’ enough. It’s about understanding that your internal dialogue shapes your external reality.
Embracing Personal Responsibility: This is a big one for me. It’s about owning your outcomes – the wins, the lessons (because there are no failures, only feedback!), & everything in between. When you take radical responsibility, you reclaim your power. You stop waiting for external validation or blaming circumstances, & you start creating the results you want. This doesn't mean ignoring systemic challenges – believe me, as a Black woman, a mother, & a Millennial who’s seen wages stagnate while the price of a block of cheese skyrockets, I know they’re real. But it means focusing on what you can control, how you can adapt, & how you can work smart to navigate those challenges. But what if the real power lies not in blaming the system, but in figuring out how you can navigate it? As a Black female entrepreneur, I know first-hand that I need to create my own current & push forward!
Prioritising Your Wellbeing: You cannot pour from an empty cup. As busy entrepreneurs, & often mothers, we are master jugglers. But if your own energy, health, & well-being are constantly at the bottom of the priority list, sustainable leadership (& business) is impossible. True leadership means recognising that nourishing yourself – your mind, body, & spirit – isn't a luxury; it’s a fundamental requirement for showing up fully & effectively. It’s about designing a business that energises you, rather than drains you.
Leadership, in this sense, is a daily commitment. It’s in the conscious choices you make, the boundaries you set, the way you speak to yourself, & your unwavering dedication to your own growth.
The Femmeprenista Leader: Authentic, Intuitive, & Unapologetically You
Now, let’s talk about what this looks like in the real world, especially for us multitasking mothers. Forget the outdated, stiff-upper-lip leadership paradigms. It’s time to define & embrace a leadership style that is utterly authentic to you – as a woman, as a mother, as the unique, brilliant individual you are. Did you know that research by Catalyst found that companies with more women in leadership roles often show greater profitability? Catalyst Research
I spent years in corporate environments, & while I learned a tremendous amount, I also experienced firsthand what it feels like to be a "cog in the wheel," to have your contributions go unrecognised, or worse, to be told "you're all replaceable." That kind of culture doesn't foster genuine leadership; it breeds compliance. Authentic leadership, the kind we cultivate as Femmeprenistas, is the antithesis of that. It’s about:
Leveraging Your Unique Strengths: As women, & particularly as mothers, we possess an incredible arsenal of inherent leadership qualities. Think about your intuition – that gut feeling that so often guides you correctly. Think about your resilience – the ability to navigate the "beautiful chaos" of family life & business with grace (most of the time!) & bounce back from challenges. Think about your empathy, your ability to connect, your talent for multitasking. These are not "soft skills"; these are leadership superpowers. I often think back to my time at Apple, supporting a struggling international team member. Getting to know them, empathizing with their challenges, and empowering them with autonomy led to a remarkable turnaround. It wasn’t about demanding more; it was about understanding and supporting their individual strengths.
Challenging Traditional Norms: Who says a leader has to be a certain way, look a certain way, or communicate in a certain way? Your leadership style should be an extension of your personality, your values, & your lived experiences. If you're warm & nurturing, lead with warmth. If you're direct & analytical, lead with clarity. The power lies in your authenticity, not in conforming to an external ideal.
Building Resilient, Value-Aligned Businesses: When you lead from a place of authenticity, you naturally attract people & opportunities that resonate with your core values. You build a business that not only succeeds financially but also feels deeply meaningful & aligned with who you are. This creates incredible resilience because your "why" is strong & your passion is palpable.
This authentic approach is about dropping the mask, embracing your imperfections, & leading with your whole heart. It's about building a business that doesn't just look good on the outside but feels good on the inside, for you & for everyone it touches.
Your Leadership Evolution: From Foundation to Vision
One of the most exciting things about authentic leadership is that it’s not a destination; it’s an ongoing journey of evolution. The way you lead will adapt & grow as you & your business move through different stages. It's a skill that is continuously honed & developed.
We often talk about the different stages of the entrepreneurial journey here at Femmeprenista, & each stage calls for a different expression of your leadership: Femmeprenista Female Entrepreneur Support: Find Your Purpose
The Foundation Builder (Our Chloe-Type): In the early days, leadership is often about sheer courage & decisiveness. The Foundation Builder, just starting, with an unvalidated idea, is about stepping up, making those crucial first decisions (What’s my niche? Who do I serve? What’s my offer?), & conquering the very real fears that come with putting yourself & your ideas out there. It’s about leading yourself through uncertainty & taking those brave first steps. Remember my early venture, Nisbett and George? We jumped in headfirst, fueled by passion, but we were really leading ourselves through the dark, trusting our gut every step of the way!
The Scaling Leader (Our Amy-Type): As your business gains traction & starts to grow, your leadership needs to evolve. This stage is often about learning to delegate effectively (a tough one for many of us!). The Scaling Leader, now at £1k-£10k per month, is about building & inspiring a small team, & implementing smart, strategic systems that allow your business to grow without you being the bottleneck. It’s about learning to multiply your impact through others & creating streamlined processes, perhaps even leveraging smart AI tools to create more space & efficiency. For those navigating this exciting phase, dedicated support like our Momentum Coaching Page can be transformative in developing these scaling leadership skills. Imagine my eldest daughter, now a teenager. She is leading the way in school while juggling many tasks. I have had to learn to delegate to her, so she can continue to be organized. So this way, she knows it is about time management; which is how she leads. Support like our Momentum Coaching Page can be transformative in developing these scaling leadership skills for you, my friend!
The Visionary Leader (Our Sofia-Type): Once your business is well-established & thriving, leadership takes on another dimension. The Visionary Leader, thriving at 10k-50k+, is about casting a wider vision, inspiring not just your team but a larger community or even a movement. It’s about strategic foresight, building a lasting legacy, & perhaps exploring advanced strategies for exponential growth. This level of leadership often requires a different kind of strategic partnership, like our Ascend Executive Coaching Page, to help you navigate these expansive horizons.
The key takeaway here is that leadership isn't something you either "have" or "don't have." It's a muscle you build through conscious practice, reflection, & a willingness to learn & adapt at every stage of your entrepreneurial adventure.
The Real Impact: Leadership for a Business and Life You Adore
So, why does all this focus on authentic, evolving leadership matter so much? Because, ultimately, it’s the cornerstone for achieving not just business growth & financial freedom, but also genuine work-life integration & lasting fulfillment. It’s how you build a business that truly serves your life, rather than the other way around.
When you lead authentically & take full ownership of your journey, you:
Challenge the "Hustle Culture" Narrative: You prove that success doesn’t have to come at the expense of your health, your family, or your sanity. Authentic leaders build sustainably, integrating their well-being & personal priorities into their business model.
Make sure I walk my dog today for at least an hour.
Take my toddler to soft play, so I can spend time with her.
I am to set a boundary and no calls after 6pm, so I can be with my family.
Create Deeper Impact: Your unique voice & value-driven approach resonate more powerfully, attracting ideal clients & creating more meaningful transformations. What is one boundary you can set today?
Build a Business on Your Terms: You get to define what success looks like for you. This means you can design your business operations, your offers, & your schedule in a way that aligns with your personal needs & aspirations, allowing for that much-needed flexibility & presence, especially as a mother. Think of success as a kaleidoscope, not a ladder.
Achieve Holistic Success: This isn't just about the numbers in your bank account. It’s about the joy you feel in your work, the freedom you have in your days, the quality time you spend with your loved ones, & the legacy you're building. As Tony Robbins states, it's about raising your standards for all of these. This holistic approach, integrating mindset, well-being, & strategic action, is at the very heart of how we work at Femmeprenista & is woven into our The Business Flourish Framework.
This section serves as our call to action. And remember, as Steve Peters would say, you always have a choice, so choose yourself! If you feel like this is for you, and you need a team to guide, empower, and lead you, to all things success, our Momentum Coaching is a great choice to help start your journey.
If you’ve been waiting for permission to call yourself a leader, or for your business to reach a certain milestone before you "feel" like one, I want you to hear this loud & clear: your leadership journey starts now. It starts with the commitment you make to yourself, to your vision, & to the impact you want to create in the world.
It’s about leading with integrity, with courage, & with your whole, authentic heart. It’s about embracing the beautiful, messy, exhilarating path of the modern Femmeprenista. You’ve got this.
Carlene Nisbett
Founder & CEO, Femmeprenista (Coach, Mentor, Speaker)
Wife, Mother of four, Business Owner, PhD Researcher, Pet mom, Plant mom, 5'0" tall Passionate Multitasker & Wine Lover, You get the drift
P.S. This workbook is just the beginning!
If you're looking for a supportive community of like-minded female entrepreneurs who get it, why not pop over and say hello?
We'd love to welcome you!




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